Kristan Fiandach | Clean Living Content Creator | Natural Wellness Advocate

Clean Beauty Pioneers: Companies committed to non-toxic ingredients and sustainable packaging, including indie brands redefining beauty standards with clean formulations and ethical sourcing practices. Wellness Innovators: Brands creating products that support mental, physical, and emotional wellbeing through natural supplements, adaptogens, functional foods, and wellness tools. Sustainable Home Essentials: Companies offering non-toxic alternatives to conventional household products, focusing on biodegradable materials, plastic-free options, and multi-use solutions that reduce environmental impact. Ethical Fashion & Accessories: Slow fashion brands using organic fabrics, natural dyes, and ethical production methods that complement a value-driven approach to consumption. Homesteading & Self-Sufficiency: Brands providing quality tools, seeds, and resources for people building more sustainable, self-sufficient lifestyles.

My audience are mostly women seeking a cleaner, more holistic approach to their daily lives. They're interested in reducing toxins in their beauty routines, home environments, and everyday products. They are likely health-conscious consumers who research ingredients, prioritize sustainability, and are willing to invest in quality products that align with their values. They're drawn to authentic content that cuts through marketing hype, offers practical alternatives to conventional products, and provides accessible ways to transition to a more natural lifestyle. Many are mothers or caregivers concerned about the impacts of chemicals on their families' health, and they appreciate your straightforward, witty approach to sharing information without being preachy or overwhelming. They value both the wellness benefits and environmental impact of their purchasing decisions, looking to me as a trustworthy, relatable guide in navigating the often confusing world of clean living and natural alternatives.