Equestrian lifestyle • Adult amateur life
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Jessica S Equestrian lifestyle • Adult amateur life
Jessica S | Atlanta, GA, United States
I share life as an adult amateur rider with my Icelandic mare, Hvítasunna (vee-tuh-sue-nuh). She’s a rare-breed, striking cremello with blue eyes and a huge part of what makes the account stand out visually.
My content includes riding, training, tack-up and grooming routines, competitions, clinics, equestrian travel, educational content about Icelandic horses, and UGC-style product content that feels natural and actually used in everyday horse life.
My audience is largely adult amateur equestrians and horse-loving women interested in tack, riding apparel, horse care, travel, training, and the equestrian lifestyle. The Icelandic horse niche also gives brands a unique way to reach an engaged audience with content that looks different from typical equestrian feeds.
Packages
All
Instagram
UGC
1 Instagram Story
$50
3 Instagram Story frames featuring your product naturally in my day-t…See More
1 Instagram Photo Feed Post
$70
One dedicated Instagram feed photo post featuring your product natura…See More
1 Instagram Reel
$100
One Instagram Reel featuring your product in real equestrian life. Th…See More
1 UGC Photo Ad
$60
One polished UGC photo featuring your product in a natural equestrian…See More
1 UGC Unboxing (1 Minute)
$75
A natural (up to 1 minute) UGC unboxing video featuring your product …See More
1 UGC Product Video (45 Seconds)
$100
A 30–45 second UGC video featuring your product in a real equestrian …See More
1 UGC Video Ad (45 Seconds)
$125
A 30–45 second UGC video ad created around your product and campaign …See More
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Analytics
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1.5M
Followers
250k
Average views per Reel across recent posts.
Avg. Reels views
Audience Location
United States
60%
United Kingdom
20%
Brazil
10%
Other
10%
Audience Age
By age group
16%
13–17
62%
18–24
18%
25–34
4%
35–44
1%
45–64
Audience Gender
Distribution of their Instagram audience.
- Female 70%
- Male 30%
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Portfolio
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5 Reviews ·
4.9
Brand
December 2023
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Brand
December 2023
Brand left a 5 star review. Sign up now to unlock real reviews for over 1.2m across the globe.
FAQ
What brands have you worked with?
I have created riding content for @mriceland as well as several brands including retail products and Waldorf Astoria hotels on my dog account @wafflestheweenieboy
Who is your audience?
My audience is primarily adult amateur equestrians, horse owners, and horse-loving women who are highly engaged with the lifestyle around riding. They’re interested in tack, apparel, grooming, horse care, training, travel, and products that make everyday barn life better.
They value real recommendations and seeing products actually used in a horse setting. My Icelandic horse content also gives brands a distinctive visual niche that gets people to stop and pay attention, while still reaching a broader equestrian and lifestyle audience.
$50
3 Instagram Story frames featuring your product naturally in my day-to-day equestrian life. Content can include product use, barn or riding footage, a quick review or recommendation, and brand tagging/linking where available.
Designed to feel casual, personal, and native to Stories while still giving your brand clear visibility.
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$50
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