Cycling gear reviewer
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Steven Wickenheiser Cycling gear reviewer
Steven Wickenheiser | Kelowna, BC, Canada
0.0k Followers
0.0k Followers
0.0k Followers
I create hands-on cycling gear reviews, comparisons, and practical tips for riders, sharing unbiased impressions and discount information. My audience follows my Instagram and TikTok accounts for gear recommendations and collaboration details. I also maintain a small YouTube channel with related videos.
Packages
All
Instagram
TikTok
1 Instagram Reel
$150
One 30-45 second Reel with your product tested and reviewed in my usu…See More
1 Instagram Reel (60 Seconds)
$350
One dedicated 60-90 second Reel — full product review with pros/cons …See More
1 TikTok Video
$150
One 30-45 second TikTok featuring your product tested and reviewed — …See More
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Analytics
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1.5M
Followers
250k
Average views per Reel across recent posts.
Avg. Reels views
Audience Location
United States
60%
United Kingdom
20%
Brazil
10%
Other
10%
Audience Age
By age group
16%
13–17
62%
18–24
18%
25–34
4%
35–44
1%
45–64
Audience Gender
Distribution of their Instagram audience.
- Female 70%
- Male 30%
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Portfolio
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5 Reviews · 
4.9
4.9
Brand
December 2023
5Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.
Brand
December 2023
5Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.
FAQ
Who is your audience?
My audience is intermediate-to-advanced road and gravel cyclists, 96.4% male, primarily ages 35-44, based mostly in the US, UK, Canada, and Australia. They’re performance-focused riders who care about data — power meters, HR monitors, aero gains — and follow me specifically because I test gear with a framework-based, no-BS approach rather than hype. 96% of my views come from non-followers, meaning I consistently reach new, high-intent cycling audiences beyond my own base rather than just recycling the same followers. I’m generating roughly 1.37M views every 90 days across Instagram and TikTok.
What brands have you worked with?
RBC, Porsche, McDonald’s, Magene
$150
One 30-45 second Reel with your product tested and reviewed in my usual framework-based style
or
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How does it work?$150
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