Basketball, Food & Lifestyle Content Creator
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I’m Binky Raymundo aka “binkysmalls” - a Toronto-based content creator and storyteller who brings a creative, authentic lens to lifestyle, sports (mainly basketball), food, and streetwear culture. With over a decade of experience producing digital content for the Toronto Raptors and managing social for Canada’s top women’s basketball prep program, I’ve built a voice rooted in community, confidence, and culture.
My content blends sports, fashion, and everyday lifestyle - think behind-the-scenes moments, street-style looks, sneaker culture, and brand collabs that feel natural and fun.
My audience is made up of young adults (18–35) who love basketball, food, fashion, sneakers, and authentic lifestyle content. They follow me for my creative storytelling, personal style, and connection to t
Packages
All
Instagram
UGC
1 Instagram Story
$50
1 Instagram Photo Feed Post
$150
1 Instagram Reel (30 Seconds)
$200
1 Instagram Live (15 Minutes)
$200
1 UGC Photo Ad
$50
1 UGC Product Photo
$50
1 UGC Video Ad (30 Seconds)
$100
1 UGC Tutorial (30 Seconds)
$100
1 UGC Unboxing (30 Seconds)
$100
1 UGC Blog (60 Seconds)
$100
1 UGC Testimonial/Review (30 Seconds)
$100
1 UGC Product Video (30 Seconds)
$125
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Analytics
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1.5M
Followers
250k
Average views per Reel across recent posts.
Avg. Reels views
Audience Location
United States
60%
United Kingdom
20%
Brazil
10%
Other
10%
Audience Age
By age group
16%
13–17
62%
18–24
18%
25–34
4%
35–44
1%
45–64
Audience Gender
Distribution of their Instagram audience.
- Female 70%
- Male 30%
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Portfolio
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5 Reviews · 
4.9
4.9
Brand
December 2023
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Brand
December 2023
5Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.
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