Lifestyle UGC Creator | Family, Home, and Pets
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Caitlyn Johnson Lifestyle UGC Creator | Family, Home, and Pets
Caitlyn Johnson | Shelby Township, MI, United States
I'm Caitlyn — a lifestyle content creator and mom of four from Michigan. I create scroll-stopping UGC that feels like a trusted friend recommending something, not an ad reading a script. My content style is warm, authentic, and built to convert — because real always outperforms polished.
I specialize in home, family, pets, beauty, cleaning, and lifestyle brands. Current and past partners include Target, Amazon, Bombshell Bridal Boutique, Brilora Fertility Foundation, and Willadore Collar Co.
Packages
5 UGC Product Photos
$150
Five original, edited lifestyle product photos featuring your product…See More
1 UGC Product Video
$250
One original 15–30 second vertical UGC product video created for your…See More
1 UGC Testimonial/Review (30 Seconds)
$250
One 30–45 second natural talking-to-camera review with product experi…See More
1 UGC Tutorial (45 Seconds)
$250
One 45–60 second step-by-step demonstration with hook, clear product …See More
1 UGC Video Ad (45 Seconds)
$400
One 20–30 second direct-response ad with three hook options, product …See More
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Analytics
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1.5M
Followers
250k
Average views per Reel across recent posts.
Avg. Reels views
Audience Location
United States
60%
United Kingdom
20%
Brazil
10%
Other
10%
Audience Age
By age group
16%
13–17
62%
18–24
18%
25–34
4%
35–44
1%
45–64
Audience Gender
Distribution of their Instagram audience.
- Female 70%
- Male 30%
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Portfolio
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5 Reviews ·
4.9
Brand
December 2023
Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.
Brand
December 2023
Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.
FAQ
Who is your audience?
My audience is primarily women and mothers ages 28–45, with a strong concentration of household decision-makers who shop for their homes, families, pets, personal style, beauty, and everyday routines. My Instagram audience is 88.6% women, with 47% ages 35–44, and my content reaches both loyal followers and new viewers through relatable, recommendation-led storytelling. They respond best to honest product demonstrations, practical finds, family and pet content, and products that make real life easier, more fun, or more stylish.
What brands have you worked with?
My brand and content experience includes Club Target, Brilora Fertility Foundation, Willadore Collar Co., Bombshell Bridal Boutique, and Coffee Beanery. I have created affiliate, ambassador, social media, product demonstration, lifestyle, family, pet, fashion, and retail-focused content. I also bring professional creative-strategy experience through MMS Collective, my consulting and design business.
$150
Five original, edited lifestyle product photos featuring your product in a natural, brand-aligned setting. Includes creative direction, styling, photography, editing, and one revision. Organic social and website usage included for three months. Paid advertising, raw files, exclusivity, and extended usage are quoted separately.
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$150
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