I create UGC that feels like a real convo with a friend who gets it. My content connects with Gen X - because I am Gen X. That means grilling like a pro, staying active without pretending we’re 25, and tackling midlife wellness with equal parts grit and humor. With 20+ years as a copywriter for brands like McDonald’s, Nike, and Ford - and as a credited Voice actor - I know how to deliver messaging that moves people. I work with brands that get that Gen X isn’t chasing perfection - we want practical, trustworthy solutions (and we want to laugh while we’re at it). If your brand speaks to smart, seasoned consumers who value authenticity and results, I’m your voice - and your creator.