UGC Creator in My 40s | At-Home Fitness, Beauty, Hair, and Skincare
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Sabina Rafailov UGC Creator in My 40s | At-Home Fitness, Beauty, Hair, and Skincare
Sabina Rafailov | Pleasanton, CA, United States
Hi, I'm Sabina — a 41-year-old UGC creator in California documenting a real-life glow-up to 42 while working a full-time 9–5.
I create authentic, face-first short-form videos and lifestyle photos for beauty, hair, skincare, fitness, and wellness brands that want to reach busy women over 40.
Everything is filmed at home in natural light, inside real routines: morning get-ready, hair washing and straightening, skincare, at-home Tae Bo workouts, collagen coffee, meal prep, recovery, and night resets.
What brands get from me: a relatable over-40 creator, clear product demos, honest first impressions in my own words, fast communication, and content that feels like a real routine — not an ad read.
Best fit: skincare, hair care, beauty tools, coffee and supplements, at-home fitness, wellness, and self-care products.
Not a fit: extreme weight-loss claims, medical claims, or products I wouldn't use in a real routine.
Message me with your product, deadline, and usage needs, and I'll reply with a simple plan.
Packages
All
Instagram
TikTok
UGC
1 Instagram Reel (30 Seconds)
$85
One authentic 15–30 second Reel posted to @glow.to.42, featuring your…See More
1 TikTok Video (30 Seconds)
$85
One authentic 15–30 second TikTok posted to @glowto42, featuring your…See More
4 UGC Product Photos
$75
Four high-quality lifestyle product photos styled in a real home, bea…See More
1 UGC Product Video (30 Seconds)
$150
One 15–30 second vertical UGC video created for your brand to post on…See More
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Analytics
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1.5M
Followers
250k
Average views per Reel across recent posts.
Avg. Reels views
Audience Location
United States
60%
United Kingdom
20%
Brazil
10%
Other
10%
Audience Age
By age group
16%
13–17
62%
18–24
18%
25–34
4%
35–44
1%
45–64
Audience Gender
Distribution of their Instagram audience.
- Female 70%
- Male 30%
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Portfolio
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5 Reviews ·
4.9
Brand
December 2023
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Brand
December 2023
Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.
FAQ
Who is your audience?
I create content for women, especially those in their 30s and 40s, who want to feel stronger, more confident, and more intentional about caring for themselves. My content brings together beauty, skincare, haircare, fitness, and realistic self-care routines while balancing work and family life. Through my Glow to 42 journey, I share relatable moments and products I use as I work on my mind, body, and confidence.
What brands have you worked with?
I’m building my UGC portfolio with beauty, haircare, and wellness content, including independently created product demonstrations and lifestyle videos. I’m open to paid collaborations with brands that fit my everyday routines and audience.
$85
One authentic 15–30 second Reel posted to @glow.to.42, featuring your product inside a real morning, beauty, hair, fitness, or self-care routine. Includes concept, filming, editing, text overlays, caption, and 1 light revision. Best for brands that want to reach busy women 40+.
or
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$85
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