Women's Health & Lifestyle UGC Creator | Pelvic Floor Physio
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Hilary McDermott Women's Health & Lifestyle UGC Creator | Pelvic Floor Physio
Hilary McDermott | Calgary, AB, Canada
I'm a Calgary-based pelvic health physiotherapist, mom of two, and content creator with 10+ years of experience in women's health. I create authentic, relatable content about women's wellness, pelvic health, fitness, motherhood, midlife, and everyday life.
My content combines professional expertise, practical education, and a conversational style that helps brands connect with women in a genuine, approachable way. I offer both UGC and sponsored content.
Packages
All
Instagram
UGC
1 Instagram Reel (60 Seconds)
$300
One professionally created Instagram Reel (up to 60 seconds) shared w…See More
1 UGC Product Video
$260
One authentic, professionally edited vertical UGC video (30–60 second…See More
1 UGC Tutorial
$275
One professionally created educational or product tutorial video (30–…See More
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Analytics
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1.5M
Followers
250k
Average views per Reel across recent posts.
Avg. Reels views
Audience Location
United States
60%
United Kingdom
20%
Brazil
10%
Other
10%
Audience Age
By age group
16%
13–17
62%
18–24
18%
25–34
4%
35–44
1%
45–64
Audience Gender
Distribution of their Instagram audience.
- Female 70%
- Male 30%
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Portfolio
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5 Reviews ·
4.9
Brand
December 2023
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Brand
December 2023
Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.
FAQ
What brands have you worked with?
Gynalac, Leia, Diva Cup, Fringe Red Light Therapy
Who is your audience?
My audience is predominantly women (71%), with my largest age group being 35–44. They are interested in women's health, pelvic health, pregnancy and postpartum recovery, perimenopause, fitness, motherhood, and everyday wellness.
Many are moms or women navigating changes in their bodies through different stages of life. They appreciate practical, evidence-informed education delivered in a relatable, conversational way, along with authentic lifestyle and product recommendations.
My content reaches women who value trustworthy advice, humour, and realistic approaches to health and everyday life.
$300
One professionally created Instagram Reel (up to 60 seconds) shared with my audience. Includes concept development, filming, editing, caption writing, and one round of revisions. Content will be tailored to your brand while maintaining my authentic, educational and relatable style. Paid advertising usage and exclusivity are quoted separately.
or
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$300
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