Professional Boxing Reporter and Analyst | How Boxing Works 🥊
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How Boxing Works🥊 Professional Boxing Reporter and Analyst | How Boxing Works 🥊
How Boxing Works🥊 | San Diego, CA, United States
0.0k Followers
0.0k Followers
0.0k Followers
0.0k Followers
0.0k Followers
0.0k Followers
How Boxing Works is a boxing news brand run by Founder/CEO Elijah Kidwell. We cover fight news, results, rankings, short explainers and boxing history for a dedicated fight-fan audience on X (@howboxingworkss). In the past year our X posts earned 13.7M impressions and 162.6K engagements, and one post passed 13M views. We've had 75M+ views across platforms since May 2023. Our audience is 90.7% male, 82% US, and mostly 25–34. Brands get clearly labeled sponsored posts that fit naturally into fight coverage, built for fight week, big cards and the conversation fans are already having. Open to apparel, gear, streaming, tickets, grooming, energy drinks, tech and more.
Packages
1 X (Twitter) Tweet
$175
X promo post - single promotional post (text + image/video)
1 X (Twitter) Tweet
$225
X video post - promotional video post or reaction/ review style conte…See More
1 X (Twitter) Tweet
$250
1 X promo post + 1 short-form reel for TikTok, IG, or YT
1 X (Twitter) Thread
$360
X thread - 3-6 posts in a thread with analysis + natural brand integr…See More
1 X (Twitter) Tweet
$400
X Premium Package - Video post + 2 follow up posts + Pinned for 48 ho…See More
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Analytics
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1.5M
Followers
250k
Average views per Reel across recent posts.
Avg. Reels views
Audience Location
United States
60%
United Kingdom
20%
Brazil
10%
Other
10%
Audience Age
By age group
16%
13–17
62%
18–24
18%
25–34
4%
35–44
1%
45–64
Audience Gender
Distribution of their Instagram audience.
- Female 70%
- Male 30%
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Portfolio
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5 Reviews · 
4.9
4.9
Brand
December 2023
5Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.
Brand
December 2023
5Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.
FAQ
Who is your audience?
Boxing fans
What brands have you worked with?
Premiere Boxing Champions, ProBoxTV, Prime Video, World Boxing Council, World Boxing Organization, Netflix, DAZN, Ring Magazine, BOXRAW, Golden Boy Promotions, Devin Haney Promotions, Manny Pacquioa Promotions, World Boxing Association, International Boxing Federation, Apple Podcasts, Apple Books, The Porterway Podcast, ThaBoxingVoice, BetUS
$175
X promo post - single promotional post (text + image/video)
or
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How does it work?$175
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