Brand Strategist
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Serena Nicole Brand Strategist
Serena Nicole | Brooklyn, NY, United States
I'm Serena Nicole, a Brooklyn-based brand strategist passionate about doing what I love. Every brand I partner with aligns with my values and creative vision, ensuring every collaboration feels intentional and authentic. I believe in inspiring and uplifting those around me, building a legacy that outlasts any one creation. Freedom is everything to me, and I bring that energy into everything I create.
Working together means bringing energy and expertise to the same table — I cultivate connections, community, and customers. I've built 2 revenue generating brands in the lifestyle, beauty and wellness space, grown communities of over 32K across social platforms, collaborated with over 80 brands across niches, and consulted for Fortune 500 clients. Together, we can bring visions to life through curated concepts and deliverables built for your brand.
Packages
All
Instagram
TikTok
UGC
5 Instagram Stories
$294
1-5 Photos
1-2 rounds of revisions
30 day organic usage
5 Instagram Photo Feed Posts
$353
1-5 Photos
1-2 rounds of revisions
30 day organic usage
1 Instagram Reel (60 Seconds)
$529
30-60 video
1-2 rounds of revisions
30 day organic usage
3 months web…See More
1 TikTok Video (60 Seconds)
$647
30-60 video
1-2 rounds of revisions
30 day organic usage
5 UGC Product Photos
$235
1-5 Photos
1-2 rounds of revisions
30 day organic usage
5 UGC Photo Ads
$412
1-5 photos
1-2 rounds of revisions
30 day organic usage
3 months web,…See More
1 UGC Product Video (60 Seconds)
$441
30-60 video
1-2 rounds of revisions
30 day organic usage
1 UGC Video Ad (60 Seconds)
$794
30-60 video
1-2 rounds of revisions
30 day organic usage
3 months web…See More
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Analytics
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1.5M
Followers
250k
Average Views
5.0%
Engagement
Audience Location
Audience Age
Audience Gender
Portfolio
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5 Reviews ·
4.9
Brand
December 2023
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Brand
December 2023
Brand left a 5 star review. Sign up now to unlock real reviews for over 1.2m across the globe.
FAQ
Who is your audience?
Primary Audience:
Women (mostly 21–35)
Millennials and Gen Z
Lifestyle-conscious, wellness-focused consumers
Social media–active (Instagram, TikTok, YouTube)
Psychographics:
Self-love, self-care, and personal growth oriented
Interested in wellness, beauty, and intentional living
Aesthetic-driven but grounded in real-life routines
Value alignment, authenticity, and emotional connection with creators
Conscious consumers who care about what they use, eat, and support
Drawn to soft luxury, clean beauty, and elevated everyday living
Interested in travel, lifestyle inspiration, and curated routines
Core Interests:
Dynamic living (a multifaceted life)
Skincare, beauty, and clean/natural products
Wellness rituals (supplements, non-alcoholic drinks, fitness, mindfulness)
Fashion and everyday styling
Home/lifestyle aesthetics
Travel and experiential living
Self-development and emotional wellbeing
What brands have you worked with?
Lifestyle:
Hello Monday
Jolie
Hella Cocktail Co
Barsys
Health Ade
Noble Made
Recess
Joggy
Bonbuz
Mocktail Club
RYZE Superfoods
SpoiledChild
Aroma Joe’s
Rasa
Sense
Curious Elixirs
Baboon to the Moon
Wild Wonder
Filterbaby
FEELD
BELA
MUD/WTR
OSULLOC
Carbe Diem
Pacagen
Ting a Ling
High Noon
Fashion & Beauty:
ALALA
REPLICA
DIFF Eyewear
Catrice Cosmetics
Sprayground
Bread Beauty Supply
Surratt Beauty
4U by Tia
Nature Lab Tokyo
Lancome
Armani Beauty
KEYS Soulcare
Lilac St.
PUMA
Scrandie Beauty
Dermelect
Time Beam Beauty
Cheribe
BELOVED
NUNA Beauty
Volition Beauty
OSEA Malibu
CeraVe
Y Wigs
Health/Wellness:
O Positiv
Eu Natural
Fatty15
Veracity
iota
CleverPro
Burst Oral
QUIM
Bondafide Health
Made by Dentists
Gurunanda
Maude
unbloat
Dame
Magic V Care
KA! Empathogenics
Neil Med
CVS
Inopro
$294
1-5 Photos
1-2 rounds of revisions
30 day organic usage
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