Gaming Creator and Daily Livestreamer
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Joel Ellul Gaming Creator and Daily Livestreamer
Joel Ellul | Naxxar, Malta
I’m Joel (@imjoelll), Malta’s most-followed gaming creator on TikTok. I stream every day on TikTok and Twitch, and I post highlights and long-form playthroughs across TikTok, YouTube, and Instagram. My content is entertainment-first: horror, indie, and simulation games, plus big comic reactions. Across platforms, that adds up to 1M+ followers, 100M+ views in the last 12 months, and 50K+ daily live views. My audience is mostly men aged 18 to 34, with the US and UK leading.
Packages
All
TikTok
Twitch
YouTube
1 TikTok Video
$4,000
Your brand built into one of my regular TikToks, a natural mention in…See More
1 Twitch Livestream
$2,500
A 15 to 25 minute segment on my daily stream (TikTok + Twitch): live …See More
1 YouTube Video
$2,500
One branded YouTube Short made in my usual style, built around your p…See More
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Analytics
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1.5M
Followers
250k
Average views per Reel across recent posts.
Avg. Reels views
Audience Location
United States
60%
United Kingdom
20%
Brazil
10%
Other
10%
Audience Age
By age group
16%
13–17
62%
18–24
18%
25–34
4%
35–44
1%
45–64
Audience Gender
Distribution of their Instagram audience.
- Female 70%
- Male 30%
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Portfolio
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5 Reviews ·
4.9
Brand
December 2023
Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.
Brand
December 2023
Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.
FAQ
Who is your audience?
Gamers, tech-first and screen-native. 80% male, core age 18 to 34.
US-led on every platform (37% of YouTube, 27% of TikTok) with a strong UK and European base and viewers in 100+ countries. On live, 62% of the audience comes from the US, UK and Malta.
It’s an engaged, talk-back community: Joel goes live every day on TikTok and Twitch, pulling 50K+ live views daily, and has built 3.62M all-time TikTok LIVE views with 312K+ comments. Across platforms that’s 1M+ followers and community, including 927K on TikTok and 105K YouTube subscribers gained in under a year, plus 100M+ views in the last 12 months.
Content spans a range of PC games (horror, indie and simulation), with long-form playthroughs on YouTube and short-form clips on TikTok and Instagram. Ideal for gaming, tech, peripherals, energy drinks, apps and anything aimed at young male gamers.
What brands have you worked with?
Brand-free until now. By design. Apart from one early collaboration, Joel has turned down sponsorships while growing to 1M+ followers, so his recommendations land with full trust and no sponsor fatigue. First-partner terms, including category exclusivity, are available.
$4,000
Your brand built into one of my regular TikToks, a natural mention inside the gameplay and reactions my audience already watches. Stays on my channel permanently. Includes one round of revisions on factual and brand-required points. Organic posting only; paid usage and Spark Ads are quoted separately.
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