Nurse practitioner / health & beauty creator
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Joanna Hoopingarner Nurse practitioner / health & beauty creator
Joanna Hoopingarner | Thornton, CO, United States
Nurse practitioner turned content creator making short-form videos that sound like a real recommendation, not an ad. Clinical credibility meets a warm, irreverent voice. I specialize in haircare, beauty, and wellness, write my own scroll-stopping hooks, and keep every claim compliant. Real, relatable, and built to convert.
Packages
1 UGC Product Video
$60
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Analytics
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1.5M
Followers
250k
Average views per Reel across recent posts.
Avg. Reels views
Audience Location
United States
60%
United Kingdom
20%
Brazil
10%
Other
10%
Audience Age
By age group
16%
13–17
62%
18–24
18%
25–34
4%
35–44
1%
45–64
Audience Gender
Distribution of their Instagram audience.
- Female 70%
- Male 30%
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Portfolio
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5 Reviews ·
4.9
Brand
December 2023
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Brand
December 2023
Brand left a 5 star review. Sign up now to unlock real reviews for over 1.2m across the globe.
FAQ
Who is your audience?
My audience is women, mostly in their 30s, 40s, and beyond, who want honest recommendations from someone they trust. A big part of my following is busy moms juggling careers and family who care about their hair, skin, and overall wellness but do not have time to fall for hype. I also reach active women dealing with recovery, aging, and getting back to feeling like themselves.
What ties them together is that they respond to credibility. My clinical background as a nurse practitioner means my audience takes my word seriously when I say a product is worth it. They tend to be skeptical of typical ads, so content that feels like a trusted friend explaining the why behind a product performs far better with them than a polished commercial would.
What brands have you worked with?
Monat, Make wellness, JOVS
$60
or
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