Lifestyle creator, mom, and skating coach in Upstate NY
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Lauren Varga Lifestyle creator, mom, and skating coach in Upstate NY
Lauren Varga | Saratoga Springs, NY, United States
I’m a 42-year-old mom of three hockey kids, U.S. Figure Skating Gold medalist and skating coach, and content creator based in Saratoga County, NY.
Before building my creator business, I spent 20 years in healthcare communications at the executive level — which means I understand briefs, deliver on deadline, and create content with a strategy behind it (not just a vibe).
My sweet spot: sports parent, active family lifestyle, wellness, and home. I’m not performing a life for the camera. This is my actual life.
Packages
All
Instagram
TikTok
UGC
1 Instagram Story
$60
1 Instagram Reel (30 Seconds)
$140
1 TikTok Story
$60
1 TikTok Video (30 Seconds)
$140
1 UGC Product Video (30 Seconds)
$140
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Analytics
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1.5M
Followers
250k
Average Views
5.0%
Engagement
Audience Location
Audience Age
Audience Gender
Portfolio
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5 Reviews ·
4.9
Brand
December 2023
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Brand
December 2023
Brand left a 5 star review. Sign up now to unlock real reviews for over 920,000 across the globe.
FAQ
Who is your audience?
My audience is women 35–55 who are active, community-rooted, and in the middle of figuring out what’s next.
What brands have you worked with?
Blast Motion Baseball: UGC (May-June 2026)
(Youth sports tech)
→ 1 × 30-second short-form video (no text overlays, clean audio)
→ Separate voiceover file (brand requested flexibility)
→ 3 × product still photos
*Angle:* Hockey mom with three kids in baseball — authentic sports parent who found a tool that cut through the guesswork of youth practice. Not a baseball expert. That was the point.
A&L Engraving: Small Business Brand Storytelling + Pre-Holiday Multi-Channel Push (June - ongoing)
→ Coordinated 72-hour multi-channel growth push including IG reel, Etsy ad strategy rehaul and follow-up IG story ahead of Father’s Day peak shopping, driving significant increase in conversion rate (4% → 8%+)
$60
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$60
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