Promote with Uncle Bill (@matua_bill) | Instagram, TikTok & UGC Influencer | Collabstr
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UGC + Comedy Creator · 500k+ · NZ

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Photo of Bill Whaanga
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Uncle Bill UGC + Comedy Creator · 500k+ · NZ

Uncle Bill | Napier, HKB, New Zealand
Instagram logo 0.0k Followers
TikTok logo 0.0k Followers
Kia ora, I'm Uncle Bill. Māori creator from Aotearoa NZ with 500k+ followers across Instagram, TikTok, Facebook and YouTube. Real talk, healing and laughs, like advice from your favourite uncle. 12.3% Reels engagement. 193k-view top reel. Trusted by brands like CeraVe and Māori Moana. THE UNCLE BILL COLLECTIVE @matua_bill · main (197k) @unclebilldoes.ugc · UGC (live) @unclebillgotjokes · comedy (live) @unclebilleats · food (coming soon) What you get: talking-to-camera content that feels like a recommendation from family, hooks in the first 3 seconds, and real everyday settings. Fast turnaround (5 days). Only 2 Collab spots a week.

Packages
All
Instagram
TikTok
UGC
Instagram logo
1 Instagram Reel (60 Seconds)
$350
One Reel posted on @matua_bill (197k), cross-posted to Facebook (113k…See More
Instagram logo
1 Instagram Reel
$350
LANE POST + MAIN COLLAB (2 spots a week). One Reel on the matching Un…See More
TikTok logo
1 TikTok Video
$350
One TikTok video on @matua_bill (194k). Hook in the first 3 seconds, …See More
User Generated Content logo
1 UGC Product Video (60 Seconds)
$150
One 30 to 60 second vertical video showing your product in real every…See More
User Generated Content logo
1 UGC Testimonial/Review
$270
7-DAY UNCLE TRIAL. I use your product for a real week, then give an h…See More
User Generated Content logo
1 UGC Video Ad
$500
Ad-ready vertical video built for paid campaigns. Includes 3 hook var…See More
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Analytics
1.5M
Followers
250k Average views per Reel across recent posts.
Avg. Reels views

Audience Location

United States 60%
United Kingdom 20%
Brazil 10%
Other 10%

Audience Age

By age group
16%
13–17
62%
18–24
18%
25–34
4%
35–44
1%
45–64

Audience Gender

Distribution of their Instagram audience.

  • Female 70%
  • Male 30%
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Portfolio

5 Reviews  ·  4.9
Communication
5
Timeliness
5
Satisfaction
5
Brand
December 2023
5
Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.
Brand
December 2023
5
Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.

FAQ

Who is your audience?

My audience is made up of people navigating healing, self-love, and emotional growth. Many are survivors, creatives, and everyday people learning how to reconnect with their bodies and rebuild their confidence. They value authenticity, storytelling, and the tools that help them feel grounded and inspired. My followers engage deeply with emotional content, community messages, and products that promote wellness, creativity, and personal development.

What brands have you worked with?

I’ve collaborated with MrBeast Burger, Kosmos Café, Boss Man Dairy, Māori Moana Clothing, Parker Mountain Comfort Wraps, and Stef the Māori, among others. My partnerships blend cinematic storytelling, authenticity, and community focus — from food and lifestyle to culture and wellness. I’ve also worked with local and international brands through The Village ecosystem, creating campaigns that combine creativity, emotional connection, and values-based storytelling.

$350
One Reel posted on @matua_bill (197k), cross-posted to Facebook (113k) plus a story mention, at no extra cost. Tagged to the matching Uncle Bill lane (UGC, comedy or food) when it fits. Hook in the first 3 seconds, captions, and a clear call to action.
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$350
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