Engaging lifestyle and food creator specializing in family-friendly content
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Michelle Nihls Engaging lifestyle and food creator specializing in family-friendly content
Michelle Nihls | Clarington, ON, Canada
0.0k Followers
0.0k Followers
I'm a digital and social strategist turned UGC creator with 10+ years of experience creating content that not only looks good but performs.
I specialize in lifestyle, food, and family-focused content that feels natural, engaging, and built for real audiences.
With a background in paid social and brand campaigns, I understand what actually drives results — from strong hooks to scroll-stopping visuals and conversion-focused storytelling.
I've worked with national brands and know how to create content that fits seamlessly into both organic feeds and paid ads.
If you're looking for UGC that blends strategy and creativity, I'd love to collaborate!
Packages
1 UGC Product Photo
$100
Studio-quality photo created specifically for your brand's use, no po…See More
1 UGC Product Video (15 Seconds)
$150
Studio-quality 15 second video created specifically for your brand's …See More
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Analytics
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Instagram
TikTok
YouTube
1.5M
Followers
250k
Average Views
5.0%
Engagement
Audience Location
Audience Age
Audience Gender
Portfolio
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5 Reviews · 
4.9
4.9
Brand
December 2023
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Brand
December 2023
5Brand left a 5 star review. Sign up now to unlock real reviews for over 920,000 across the globe.
FAQ
Who is your audience?
My audience is primarily Canadian moms and women aged 25–40 who are interested in home cooking, family life, wellness, and everyday lifestyle content. They're engaged, trust-driven, and responsive to authentic recommendations from creators they relate to. My Instagram engagement rate consistently outperforms industry averages, with content that resonates in the home, food, and parenting space.
What brands have you worked with?
I've partnered with a range of CPG and lifestyle brands including Canadian Tire, Dandurand, L'Occtaine Canada, Wellex, Blue Lizard Canada, Chapmans, Eatable, and Spin Master. I also create content for agency clients in the CPG space through my full-time role in digital marketing, giving me a strong understanding of brand guidelines, deadlines, and campaign strategy.
$100
Studio-quality photo created specifically for your brand's use, no posting required on my end. Your product styled in a clean, bright, on-brand setting with a lifestyle or styled feel. Delivered as a high-resolution file.
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