Promote with Regan Baird (@ms.reganb) | User Generated Content Influencer | Collabstr
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50+ UGC | Gen X Creator | Travel, Lifestyle, Wellness

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Regan Baird 50+ UGC | Gen X Creator | Travel, Lifestyle, Wellness

Regan Baird | Toronto, ON, Canada
Instagram logo 0.0k Followers
TikTok logo 0.0k Followers
I'm a 50+ UGC creator and content strategist with 11+ years of experience creating content for brands. As a member of the sandwich generation, I bring an authentic perspective on raising a 10-year-old while caring for aging parents. I create relatable content around caregiving, healthy aging, perimenopause, mature skincare, nutrition, travel, lifestyle, wellness, and family life. My content is designed to feel genuine, trustworthy, and engaging for Gen X and mature audiences. Services include UGC videos, testimonials, product demos, reviews, tutorials, voiceovers, and short-form content for Instagram Reels, TikTok, YouTube Shorts, Facebook, and paid social campaigns. Based in Canada and available for brand partnerships, whitelisting, and usage rights.

Packages
User Generated Content logo
1 UGC Product Photo
$50
User Generated Content logo
1 UGC Product Video (30 Seconds)
$150
User Generated Content logo
1 UGC Video Ad
$200
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Analytics
1.5M
Followers
250k Average views per Reel across recent posts.
Avg. Reels views

Audience Location

United States 60%
United Kingdom 20%
Brazil 10%
Other 10%

Audience Age

By age group
16%
13–17
62%
18–24
18%
25–34
4%
35–44
1%
45–64

Audience Gender

Distribution of their Instagram audience.

  • Female 70%
  • Male 30%
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Portfolio

5 Reviews  ·  4.9
Communication
5
Timeliness
5
Satisfaction
5
Brand
December 2023
5
Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.
Brand
December 2023
5
Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.

FAQ

What brands have you worked with?

SportChek, Lafuqe, The Carnival Shoppe, THBF.

Who is your audience?

My audience is 40+ consumers navigating life's major transitions. As a member of the sandwich generation, I connect with adults balancing careers, raising children, supporting aging parents, and prioritizing their own health and well-being. My content resonates with people seeking trusted recommendations and real-life perspectives on healthy aging, perimenopause, skincare, wellness, nutrition, caregiving, travel, lifestyle, and products that simplify everyday life. They value authenticity, practical advice, and creators who genuinely understand their experiences.

$50
or
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