My audience is primarily made up of women and young adults who enjoy discovering products, services, and experiences they can easily incorporate into their everyday lives. They’re interested in a variety of topics, including beauty, fashion, lifestyle, wellness, food, technology, apps, home products, and everyday essentials. They enjoy discovering new brands and making purchasing decisions based on authentic recommendations, real experiences, and relatable content. That’s why I focus on creating natural, engaging content that not only showcases a product but also shows how it can genuinely fit into my audience’s everyday life.