Car Enthusiast Sharing DIY Tips and Customization Ideas
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Craig Parr Car Enthusiast Sharing DIY Tips and Customization Ideas
Craig Parr | Roy, UT, United States
0.0k Followers
0.0k Followers
0.0k Followers
0.0k Followers
Craig Parr is the creator behind Papas Custom Cars, a growing automotive platform focused on real-world DIY repairs, classic car builds, and practical solutions that save viewers time and money.
With a hands-on, no-fluff approach, Craig produces step-by-step content that helps everyday car owners confidently tackle repairs, upgrades, and diagnostics in their own garage. From working on his 1974 Nova to solving common issues like wiring, overheating, and electrical problems, every video is built around real results—not theory.
Craig’s audience trusts his recommendations because he actually uses the products on real builds. This creates strong engagement and high conversion rates for brands looking to reach serious buyers—not casual viewers.
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Instagram
TikTok
Twitter
YouTube
3 Instagram Reels (30 Seconds)
$250
1 TikTok Story
$50
1 TikTok Video (30 Seconds)
$75
1 TikTok Live (15 Minutes)
$75
1 Twitter Retweet
$50
1 Twitter Tweet
$50
1 Twitter Thread
$150
1 YouTube Short (30 Seconds)
$75
1 YouTube Livestream (15 Minutes)
$250
1 YouTube Video (30 Minutes)
$250
3 YouTube Shorts (30 Seconds)
$250
3 YouTube Videos (30 Minutes)
$800
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December 2023
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December 2023
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FAQ
Who is your audience?
Primarily men 25–65
DIY-focused car owners and hobbyists
Classic car enthusiasts and muscle car builders
Budget-conscious viewers looking to save money on repairs
Beginner to intermediate mechanics
Strong interest in tools, garage setups, and practical solutions
Viewer mindset:
They are not casual viewers — they are actively trying to fix something, build something, or learn a skill. This makes them highly valuable for brands.
What brands have you worked with?
Haisstronica (wiring tools and connectors), WolfBox (DashCams)
KGZ (Z200 circuit probe & breaker finder), Starelo (electrical panels & assy)
Vueroid (S1 4K Infinite Dashcam), Kingbolon (Automotive diagnostic tools), Vdiagtool (automotive scanners and diagnostic tools), Fanttik (car vacuumns),
“Additional tools and automotive products featured organically across multiple videos.”
$250
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