Pizza and Food Creator

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Peggy Paul Casella Pizza and Food Creator

Peggy Paul Casella | Philadelphia, PA, United States

0.0k Followers

I create recipe-focused content centered on homemade pizza and home cooking, drawing on my experience as a cookbook author and recipe developer. My audience includes home cooks and pizza enthusiasts who follow my how-to videos, product reviews, and seasonal recipes on YouTube, Instagram, and TikTok.

Packages

1 UGC Unboxing

$250

1 UGC Testimonial/Review

$300

1 UGC Product Video

$300

1 UGC Tutorial

$500

1 UGC Video Ad

$600

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Analytics

1.5M

Followers

250k

Avg. Reels views

Audience Location

United States 60%

United Kingdom 20%

Brazil 10%

Other 10%

Audience Age

By age group

16%

13–17

62%

18–24

18%

25–34

35–44

45–64

Audience Gender

Distribution of their Instagram audience.

Female 70%
Male 30%

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Portfolio

5 Reviews ·

4.9

Communication

Timeliness

Satisfaction

Brand

December 2023

Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.

Brand

December 2023

Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.

FAQ

What brands have you worked with?

Ooni Pizza Ovens, Frigidaire, Philly Foodworks, Flatiron Pepper Co., Sur La Table

Who is your audience?

My readers range from well-equipped home bakers with a fully stocked kitchen to apartment cooks working with two feet of counter space, so I write (and cook) for both ends of that spectrum. Many first found me through pizza — Thursday Night Pizza (50k visitors per month) has built a loyal following of people serious about homemade dough — and that same audience has followed me into broader home cooking through my newsletter and cookbooks. They trust recommendations from someone who's actually tested the recipe, not just someone with a nice feed.

$250

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How does it work?

$250

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