I post music content — music videos, archived footage, unreleased songs, news, and anything else that may cross over into the realm of the music scene. I created RapKlipz 6 months ago and have built a very invested community of 12,600 followers. Every major media outlet has used my page for inspiration at one point or another. That wasn’t my intention when I created it; all I wanted to do was build a community. Six months later I’m being invited to festivals, labels are reaching out, and I’ve generated 40,000,000 impressions with a 6.5% engagement rate. My community trusts me and supports the growth because they’re a part of it just like I am — I’m just steering the ship. Being an influencer and an A&R in the music scene was never the plan, but here we are, and I love it. - RK