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Rocky | Professional Dog, Part-Time Assistant

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Joanne Hoekstra Rocky | Professional Dog, Part-Time Assistant

Joanne Hoekstra | Delta, BC, Canada
Instagram logo 0.0k Followers
I’m the creator behind Rocky, a West Highland Terrier with a big personality, lots of attitude, and very important work as my part-time assistant. Rocky’s content blends funny, relatable dog-life moments with lifestyle, travel, food, and his ongoing adventures helping me with my work. He is opinionated, slightly lazy, and always convinced he should be involved. I create authentic short-form content that gives brands a natural place in Rocky’s everyday life, from product features to UGC to reels, photos, and creative collaborations. Based in British Columbia, Canada, Rocky has a worldwide fan base and is always ready for his next assignment, preferably involving treats. Rocky is building his presence, with reels reaching over 50,000 views! We would love to hear from you.

Packages
Instagram logo
1 Instagram Photo Feed Post
$50
Rocky would be featured with your product in an interesting way that …See More
Instagram logo
1 Instagram Reel (15 Seconds)
$100
A reel featuring Rocky and your product. Product would be integrated …See More
Instagram logo
1 Instagram Live
$150
Rocky will do a “reel” review of your product.
Negotiate a Package
Tailor a collaboration to your needs: propose custom terms, pricing, or requirements.

Analytics
1.5M
Followers
250k Average views per Reel across recent posts.
Avg. Reels views

Audience Location

United States 60%
United Kingdom 20%
Brazil 10%
Other 10%

Audience Age

By age group
16%
13–17
62%
18–24
18%
25–34
4%
35–44
1%
45–64

Audience Gender

Distribution of their Instagram audience.

  • Female 70%
  • Male 30%
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Portfolio
Joanne Hoekstra's portfolio content
Joanne Hoekstra's portfolio content
Joanne Hoekstra's portfolio content
Joanne Hoekstra's portfolio content
Joanne Hoekstra's portfolio content
Joanne Hoekstra's portfolio content
Joanne Hoekstra's portfolio content
Joanne Hoekstra's portfolio content
Joanne Hoekstra's portfolio content
Joanne Hoekstra's portfolio content

5 Reviews  ·  4.9
Communication
5
Timeliness
5
Satisfaction
5
Brand
December 2023
5
Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.
Brand
December 2023
5
Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.

FAQ

Who is your audience?

My audience is primarily dog lovers and pet parents who enjoy funny, relatable and lifestyle-focused content featuring Rocky, a West Highland Terrier with plenty of personality. They’re interested in dogs, pet products, treats, food, accessories, grooming, travel and everyday life with a dog. The audience is largely Canadian, with growing reach beyond Canada, and responds especially well to authentic, entertaining content that feels natural rather than overly promotional.

What brands have you worked with?

Hatrz

$50
Rocky would be featured with your product in an interesting way that would fit into his lifestyle of naps, car rides,Tricks for treats, and helping around the house.
or
Negotiate a Package
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$50
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