Apple TV, NetEase Games

Scenic Fights reaches a dedicated community of 1.5 million martial arts enthusiasts aged 18–34 who occupy the unique intersection of action entertainment and technical expertise. Our audience is predominantly male-skewing and deeply immersed in anime, fighting games, and action cinema. They follow Kengan Ashura, Mortal Kombat, Ip Man, and Jujutsu Kaisen. But they do not consume passively. They analyze fight scenes, debate technique authenticity, and seek expert-backed breakdowns that bridge fictional choreography with real-world martial arts. Geographically concentrated in North America, Western Europe, and East Asia, they represent a globally distributed yet culturally aligned consumer base with demonstrated engagement across YouTube, Reddit, Discord, and Instagram. This audience brings valuable characteristics for brand partnerships. They are highly engaged with above-average retention and comment-to-view ratios. They possess disposable income for streaming, gaming, and martial arts gear. They trust creator voices who demonstrate genuine expertise. Brands partnering with Scenic Fights gain access to a niche but loyal community that values authenticity and technical credibility. This makes it ideal for products in sports nutrition, apparel, gaming, tech, and lifestyle categories looking to connect with consumers who actively choose quality over mass appeal.