La Roche Posay, Fritier, Roses Del Fuego,

Detailed Audience Breakdown Demographics: Platform Distribution: TikTok: 97,000 followers Instagram: 35,000+ followers Total reach: 140,000+ engaged followers Instagram monthly performance: 65,900 views in last 30 days Gender Split: TikTok: 58% Female, 41% Male, 1% Other Instagram: 67.6% Male, 32.4% Female This cross-platform gender balance is unique - you reach both audiences effectively Age Distribution: 18-24: 21.8% (entering fitness journey) 25-34: 37.3% (prime fitness/life transformation years) 35-44: 32.4% (established professionals seeking balance) 45-54: 5.0% 55+: 3.5% Core audience (25-44): 69.7% - millennials and younger Gen X Geographic Concentration: 90.7% United States-based Top cities: New York (27.8%), Los Angeles (11.9%), Dallas (8.5%), Brooklyn (8.0%) Strong urban concentration in major metropolitan areas NYC metro area represents nearly 36% of US audience Engagement Patterns: Most active Saturday 1-2pm (weekend planning/inspiration time) Peak activity weekday afternoons/evenings (lunch breaks, post-work) High story engagement suggesting they want daily, authentic content Psychographics: Who They Are: Young professionals navigating career and life transitions Health-conscious but seeking realistic, attainable fitness goals Value authenticity over perfection (respond to your break from posting/weight loss story) Mix of fitness beginners and intermediate enthusiasts Urban dwellers with disposable income for wellness/fitness products Interested in transformation stories that feel achievable What They Want: Real, unfiltered fitness journeys (not just highlight reels) Product recommendations from someone who "gets it" Motivation without toxic positivity Practical tips that fit into busy lives Permission to be imperfect while pursuing goals Community and accountability