Phoenix Local Guide
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The Upper Middle Phoenix Local Guide
The Upper Middle | Phoenix, AZ, United States
0.0k Followers
0.0k Followers
The Upper Middle is a fast-growing Phoenix lifestyle media brand reaching an affluent, highly engaged local audience. With 15K+ Instagram followers and 10K+ email subscribers, our Instagram content generated more than 200,000 views and 8,000 interactions in the last 30 days, with 64% of views coming from non-followers. Our audience is predominantly women ages 30–55, concentrated in some of Phoenix’s most desirable neighborhoods, including North Central, Biltmore, and Arcadia. We connect brands with local consumers through trusted content covering dining, events, home and design, shopping, family, wellness, and the best of Phoenix.
Packages
All
Instagram
TikTok
1 Instagram Photo Feed Post
$120
1 Instagram Story
$200
1 Instagram Reel (60 Seconds)
$200
1 TikTok Video
$100
1 TikTok Story
$150
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Analytics
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1.5M
Followers
250k
Average views per Reel across recent posts.
Avg. Reels views
Audience Location
United States
60%
United Kingdom
20%
Brazil
10%
Other
10%
Audience Age
By age group
16%
13–17
62%
18–24
18%
25–34
4%
35–44
1%
45–64
Audience Gender
Distribution of their Instagram audience.
- Female 70%
- Male 30%
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Portfolio
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5 Reviews · 
4.9
4.9
Brand
December 2023
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Brand
December 2023
5Brand left a 5 star review. Sign up now to unlock real reviews for over 1.3m across the globe.
FAQ
Who is your audience?
Our audience is primarily affluent women ages 30–55 in Phoenix, with a strong concentration in North Central Phoenix, Biltmore and Arcadia. They are highly engaged local consumers interested in dining, shopping, home and design, travel, wellness, family activities and local experiences. The Upper Middle reaches 15K+ Instagram followers and 10K+ email subscribers, with more than 200,000 Instagram views and 8,000 interactions in the last 30 days.
What brands have you worked with?
We’ve partnered with 48+ Phoenix businesses to build brand awareness, promote events, drive customer visits and connect brands with our engaged, affluent local audience. Our partnerships span restaurants, retail, home and design, wellness, entertainment and other local lifestyle brands.
$120
or
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