The Working Mom is Lisa Drozdowski, MS, PA-C, and Adrienne Towsen, MD’s funny, honest corner of the internet for moms doing it all. It was built in spare time, from real life, and now it reaches far beyond the group chat. This is a passion project built in the margins of our demanding careers. We post reels that hit home. Between January and November 2026, our Facebook community surged from 800 to over 31,000 followers. That growth wasn’t driven by relentless volume, but by consistent, deeply relatable content. We are rapidly growing on Instagram and TikTok as well. That trajectory is the pitch: a fast-growing, highly engaged audience built on authentic trust in two real working moms. We are best friends, and our midlife best-friend dynamic is a big part of our online identity. We met in our 40s and became instant besties, and our midlife friendship is at the heart of the content we make. Our audience is overwhelmingly female, between the ages of 35 and 65, and primarily in the US, but with reach to the UK, Canada, and beyond. From mid-October to mid-November 2026, we had over 7 million views on Instagram alone.