1. Lydia Smethurst
@lydiasmethurst · Beauty and Lifestyle Content Creator: Inspiring Everyday Elegance.
- Followers
- 3.9k
- Avg views
- 48k
- Engagement rate
- 6.3%
- Vs. median engagement
- -12%
About Lydia Smethurst
As a dynamic 21-year-old creative, I thrive on storytelling and content creation, infusing energy and passion into everything I do. A self-proclaimed foodie, I love exploring new restaurants and seeking adventures—whether hitting the gym, trying unique activities, or enjoying vibrant nights out with friends. My entrepreneurial spirit ignited in college when I launched an antiques business, which led me to manage social media for my brand and others in the industry. That journey propelled me into an agency role at 19, where I honed my skills and collaborated with diverse clients. Now I'm fully immersed in UGC, transforming my love of creativity into a flourishing career and ready to connect with brands seeking fresh, engaging content.
Read morePortfolio


View profile
Audience location
- United Kingdom 78%
- Nigeria 3%
- United States 3%
- Other 16%
Audience age
- 2% 13–17
- 58% 18–24
- 29% 25–34
- 9% 35–44
- 2% 45+
Audience gender
- Female 69%
- Male 31%














































