1. Heidi Wilson
@heidiapwalo · Holistic wellness, beauty, and dog content creator
- Avg views
- 719
- Engagement rate
- 10.9%
- Vs. median engagement
- +204%
About Heidi Wilson
I’m a UGC creator, aesthetician, massage therapist, hypnosis practitioner, and business owner who creates authentic, educational content centered around skin care, wellness, pet care, and everyday lifestyle. My content focuses on real routines, simple solutions, and products that help both people and their pets feel and look their best. I keep my style natural, relatable, and easy to connect with, which helps build trust with my audience. My audience is primarily women aged 35 and older, especially those interested in aging well, self-care, and caring for their pets.
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Audience location
- United States 72%
- Nigeria 8%
- United Kingdom 4%
- Other 16%
Audience age
- 3% 13–17
- 24% 18–24
- 26% 25–34
- 23% 35–44
- 24% 45+
Audience gender
- Female 69%
- Male 31%























































