1. Jill
@jill200016 · Motherhood, beauty, and lifestyle content creator
- Followers
- 2.4M
- Avg views
- 206k
- Engagement rate
- 3.7%
- Vs. median engagement
- +1%
About Jill
My name is Jill Castlen, known online as Mama Jill. I create family-focused lifestyle, cooking, beauty, fashion, and everyday home content that connects with parents and women. I'm also a mom of three and currently pregnant with my fourth! My current platforms include: • TikTok (@jill200016) - 2.4M followers • TikTok (@notmamajill) - 1.1M followers • Instagram (@jill200016_) - 606K followers • Snapchat - 36K+ followers • YouTube - 36K+ subscribers I've partnered with many brands, including Tree Hut, Bloom, Clif Bar, L'Occitane, Swiffer, Amazon, Sensodyne, Walmart, Zeelool, Dano's, McDonald's, GRUNS, Wavytalk, Tymo, HelloFresh, Eufy, and more.
Read morePortfolio



View profile
Audience location
- United States 87%
- United Kingdom 3%
- Canada 2%
- Other 7%
Audience age
- 6% 13–17
- 59% 18–24
- 27% 25–34
- 6% 35–44
- 2% 45+
Audience gender
- Female 94%
- Male 6%












































