Top 29 Influencers in Grand Rapids, MI: Find & Hire Grand Rapids, MI Influencers on Collabstr

Looking for the top influencers in Grand Rapids, MI? We've analyzed over 29 creators in Grand Rapids, MI based on follower count, engagement rate, audience quality, and more. Here are the top 29 Grand Rapids, MI influencers that you can directly hire on Collabstr for your next campaign.

Collabstr's creator marketplace is trusted by thousands of teams, including:

1. Amy Huyser

5.03 reviews

Vetted by Collabstr

@amyafterthebell · Motherhood, Teacher & Lifestyle Creator

TikTok 6.6k
Instagram 2.6k

Grand Rapids, MI, United States
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Followers

6.6k

Avg views

447

Engagement rate

2.7%

Vs. median engagement

-22%
About Amy Huyser

I create short-form teaching and lifestyle content as a wife, mom, and classroom teacher, sharing classroom tips, everyday finds, and UGC/TTS-style videos. My audience on TikTok and Instagram consists largely of parents and educators looking for practical ideas and relatable family and school life content.

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Audience location

United States 65%

United Kingdom 7%

India 5%

Other 23%

Audience age

2% 13–17

19% 18–24

48% 25–34

23% 35–44

8% 45+

Audience gender

Female 93%

Male 7%
Hire Amy Huyser on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- TikTok Story
- Instagram Story
- Instagram Photo Feed Post
- TikTok Video
- Instagram Reel
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2. Lauren White

Vetted by Collabstr

@laurennicolewhite · Millennial Mom & Digital Creator

Grand Rapids, MI, United States
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Avg views

26k

Engagement rate

2.2%

Vs. median engagement

-86%
About Lauren White

Creates content focused on lifestyle and product recommendations, with an audience that engages with practical, visually polished posts. Their reach includes a broad consumer audience that responds to everyday use cases and brand collaborations.

Portfolio
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Audience location

United States 80%

Canada 6%

United Kingdom 3%

Other 11%

Audience age

1% 13–17

16% 18–24

55% 25–34

21% 35–44

6% 45+

Audience gender

Female 80%

Male 20%
Hire Lauren White on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- UGC Photo Ad
- Instagram Reel
- TikTok Video
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3. Annalisa Walt

5.02 reviews

Vetted by Collabstr

@annalisaslyfestyle · Wife, mother of two, boutique owner, hairstylist, and aspiring influencer.

TikTok 3.5k
Instagram 1.0k

Grand Rapids, MI, United States
Sign up to hire It's free
Followers

3.5k

Avg views

2k

Engagement rate

6.2%

Vs. median engagement

+40%
About Annalisa Walt

Hi, I’m Annalisa, a boutique owner and creative entrepreneur dedicated to crafting a vibrant, intentional life as a wife and mom. My content intertwines the realities of motherhood with the nuances of small business ownership, emphasizing style, home decor, and ambitious dreams. As the founder of Estella Rose Fashion, I thrive on fostering a community of women through the power of fashion. My audience includes moms, women entrepreneurs, and families who appreciate authenticity, aesthetic inspiration, and purposeful living. I’m passionate about collaborating with brands that resonate with family life, fashion, and home.

Portfolio
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Audience location

United States 95%

Nigeria 4%

Italy 0%

Other 1%

Audience age

2% 13–17

31% 18–24

41% 25–34

18% 35–44

8% 45+

Audience gender

Female 91%

Male 9%
Hire Annalisa Walt on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- Instagram Photo Feed Post
- TikTok Video
- Instagram Reel
- Amazon Photo
- TikTok Stories
- Instagram Stories
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4. Erika Henry

5.05 reviews

Vetted by Collabstr

@infamousmamahenry · UGC Girlie + Brand Bestie✨

TikTok 74.2k
Instagram 66.3k
YouTube 11.1K

Grand Rapids, MI, United States
Sign up to hire It's free
Followers

74.2k

Avg views

7k

Engagement rate

6.0%

Vs. median engagement

-84%
About Erika Henry

I’m a lifestyle creator and UGC strategist who partners with brands to bring their products to life in a way that feels authentic, relatable and scroll stopping. From TikTok trends to polished campaigns, I know how to capture attention and create content that converts. With a strong background in beauty, fashion and everyday lifestyle, I deliver high quality influencer + UGC work that blends creativity with strategy making me a trusted collaborator for brands looking to connect with their audience in a genuine way.

Portfolio
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Audience location

United States 93%

Canada 3%

Germany 0%

Other 4%

Audience age

3% 13–17

16% 18–24

51% 25–34

22% 35–44

8% 45+

Audience gender

Female 88%

Male 12%
Hire Erika Henry on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- Instagram Story
- TikTok Story
- Instagram Photo Feed Post
- UGC Product Video
- Instagram Reel
- TikTok Video
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5. Justin Balczak

Vetted by Collabstr

@balczak · Former National Track & Field Athlete turned Professional Parkour Creator

Instagram 33.2k

Grand Rapids, MI, United States
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Followers

33.2k

Avg views

2k

Engagement rate

0.1%

Vs. median engagement

-97%
About Justin Balczak

I have been a very active and creative guy my entire life. As I graduated college and started my own production company, I realized I needed to fill the athletic side of my personality. And that's where Parkour comes in. I have been full time creating Youtube and Instagram Parkour content for almost 2 years now. As we grow, I continue to expand and evolve the ideas for our content.

Portfolio
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Audience location

United States 23%

India 11%

Brazil 9%

Other 56%

Audience age

10% 13–17

49% 18–24

32% 25–34

7% 35–44

2% 45+

Audience gender

Female 16%

Male 84%
Hire Justin Balczak on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- Instagram Reel
- UGC Video Ads
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6. Jessica

5.03 reviews

Vetted by Collabstr

@babayagacats · Chatty Cats Influencer & Content Creator

Instagram 267.2k

Grand Rapids, MI, United States
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Followers

267.2k

Avg views

948k

Engagement rate

17.0%

Vs. median engagement

300%+
About Jessica

Meet Baba & Yaga, the charismatic feline duo taking Instagram by storm! Baba, our talkative black cat, is always ready to engage with followers, answering questions and sharing his quirky insights. Yaga, our sweet and demure girl, complements Baba's vibrant personality with her charming grace. Together, they create a delightful mix of humor, heartwarming moments, and relatable cat content. Join us on our adventures as we explore the world from a cat's perspective, sharing tips on pet care, fun anecdotes, and the joys of feline companionship. Baba will LITERALLY sing the praises of YOUR brand! Brands looking to connect with a passionate pet-loving audience will find a perfect match in our engaging and entertaining content!

Portfolio
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Audience location

United States 44%

United Kingdom 7%

Canada 5%

Other 44%

Audience age

4% 13–17

31% 18–24

42% 25–34

16% 35–44

7% 45+

Audience gender

Female 70%

Male 30%
Hire Jessica on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- Instagram Stories
- UGC Product Photos
- Instagram Photo Feed Post
- UGC Testimonial/Review
- UGC Unboxing
- UGC Tutorial
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7. Emily Willett

5.01 review

Vetted by Collabstr

@emilywillett · Collegiate competitive dancer and four-time national champion.

Instagram 1.1k
TikTok 322

Grand Rapids, MI, United States
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Followers

1.1k

Avg views

2k

Engagement rate

15.3%

Vs. median engagement

300%+
About Emily Willett

I am a dancer who creates content to empower other dancers. I aim to reach student-athletes in general. I also have a separate account where I share inspiring and motivational content.

Portfolio
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Audience location

United States 100%

Spain 0%

Audience age

10% 13–17

50% 18–24

32% 25–34

6% 35–44

2% 45+

Audience gender

Female 66%

Male 34%
Hire Emily Willett on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- UGC Photo Ad
- Instagram Photo Feed Post
- Instagram Story
- TikTok Video
- UGC Video Ad
- UGC Tutorial
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8. Luna Harris

5.01 review

Vetted by Collabstr

@asapcreations · Artist. Storyteller. Hood & Holy Visionary | Real-Life Raw Reviews

TikTok 2.1k

Grand Rapids, MI, United States
Sign up to hire It's free
Followers

2.1k

About Luna Harris

I’m not just a content creator,I’m an artist at heart. Whether I’m behind a paintbrush, freestyle designing nails, or turning everyday finds into something fly, I bring real creativity to everything I touch. I blend lifestyle content with being authentic, bold, Hood & Holy soul. My vibe is raw, relatable, and intentional & I create content that mirrors that. If it’s dope, useful, inspiring, or artistic, I bring it to life in my own unfiltered, visually-driven way.

Portfolio
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Hire Luna Harris on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- Amazon Photo
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9. Sandra Micaela Curtiss

5.01 review

Vetted by Collabstr

@micacurtisss · Beauty & Lifestyle Creator

TikTok 12.6k
Instagram 1.5k

Grand Rapids, MI, United States
Sign up to hire It's free
Followers

12.6k

Avg views

1k

Engagement rate

18.2%

Vs. median engagement

+195%
About Sandra Micaela Curtiss

I create content around beauty, lifestyle, and fashion, and I share insights from my life as a wife, mom, and nurse in Michigan. My followers are people who connect with everyday family life, healthcare, and style content, including Filipina and Michigan-based audiences.

Portfolio
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Audience location

United States 65%

Philippines 21%

United Kingdom 3%

Other 11%

Audience age

2% 13–17

23% 18–24

55% 25–34

18% 35–44

2% 45+

Audience gender

Female 63%

Male 37%
Hire Sandra Micaela Curtiss on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- Instagram Reel
- TikTok Video
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10. Chief Chews

5.01 review

Vetted by Collabstr

@chiefchews · Dog lover and creative content creator

Instagram 11.2k
TikTok 4.9k

Grand Rapids, MI, United States
Sign up to hire It's free
Followers

11.2k

Avg views

360k

Engagement rate

4.7%

Vs. median engagement

+15%
About Chief Chews

Meet Chief, the Bernedoodle, a spirited and adventurous companion with a passion for play and an unyielding determination to conquer the toughest chew toys on the market. With a playful personality and an insatiable curiosity, Chief explores the world of pet products, sharing insights and reviews on durability, safety, and fun. His content focuses on canine wellness, toy recommendations, and lifestyle tips for pet owners who want the best for their furry friends. Join Chief on his journey as he sniffs out the best toys and engages fellow dog enthusiasts in a lively community dedicated to celebrating our four-legged family members!

Portfolio
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Audience location

United States 61%

United Kingdom 17%

Canada 6%

Other 16%

Audience age

2% 13–17

9% 18–24

24% 25–34

30% 35–44

36% 45+

Audience gender

Female 76%

Male 24%
Hire Chief Chews on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- TikTok Story
- Instagram Story
- Instagram Photo Feed Post
- Amazon Photo
- TikTok Video
- TikTok Live
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11. Brittany Knopf

5.09 reviews

Vetted by Collabstr Top Creator Responds Fast

@craftmonsterz · Kids and Family Fun Content Creator

Instagram 377.7k

Grand Rapids, MI, United States
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Followers

377.7k

Avg views

46k

Engagement rate

0.1%

Vs. median engagement

-96%
About Brittany Knopf

I am a content creator who shares simple, creative, and engaging play ideas for kids and toddlers, and I am also a mother of four boys. I focus on ways families can have fun together, from everyday activities to travel. My content is colorful, fun, and creative. My audience consists mainly of parents and caregivers.

Portfolio
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Audience location

United States 29%

United Kingdom 18%

Brazil 8%

Other 46%

Audience age

2% 13–17

19% 18–24

48% 25–34

24% 35–44

8% 45+

Audience gender

Female 94%

Male 6%
Hire Brittany Knopf on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- Instagram Stories
- Instagram Live
- Instagram Photo Feed Post
- Instagram Reel
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12. Ksenia Derouin

5.01 review

Vetted by Collabstr

@iamksenia · UGC Creator · Mom · Wellness & Travel

Instagram 1.5k

Grand Rapids, MI, United States
Sign up to hire It's free
Followers

1.5k

Avg views

894

Engagement rate

2.8%

Vs. median engagement

+0%
About Ksenia Derouin

UGC creator and mom of school-age twins in Grand Rapids, MI. I film short, natural video ads that feel like a friend’s recommendation, not a sales pitch: talking-head, product demos, scroll-stopping hooks and b-roll from real life — school mornings, runs, travel, wellness rituals. Bilingual English/Russian. Past collabs: NOBS, Noxx, Paavani.

Portfolio
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Audience location

United States 79%

Russian Federation 6%

United Kingdom 2%

Other 14%

Audience age

2% 13–17

12% 18–24

42% 25–34

35% 35–44

9% 45+

Audience gender

Female 64%

Male 36%
Hire Ksenia Derouin on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- UGC Product Photo
- Instagram Story
- UGC Product Video
- UGC Testimonial/Review
- UGC Video Ad
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13. Edin Neziraj

Vetted by Collabstr

@edinbosni · Lifestyle Creator

TikTok 32.7k
Instagram 13.1k

Grand Rapids, MI, United States
Sign up to hire It's free
Followers

32.7k

Avg views

13k

Engagement rate

4.4%

Vs. median engagement

+2%
About Edin Neziraj

I create engaging lifestyle, culture, language, and entertainment content across TikTok, Instagram, and YouTube. As a Bosnian-American multilingual creator, I connect with audiences through English-, Arabic-, and Balkan-focused content. I enjoy creating authentic, personality-driven brand integrations that feel natural to my audience.

Portfolio
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Audience location

United States 20%

Turkey 13%

Bosnia and Herzegovina 8%

Other 59%

Audience age

3% 13–17

23% 18–24

46% 25–34

23% 35–44

5% 45+

Audience gender

Female 31%

Male 69%
Hire Edin Neziraj on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- Instagram Story
- Instagram Reel
- TikTok Video
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14. Michele

Vetted by Collabstr

@thesassyhuskybros · Siberian Husky Pet Content Creator

TikTok 6.3k
YouTube 755
Instagram 76

Grand Rapids, MI, United States
Sign up to hire It's free
Followers

6.3k

Avg views

5k

Engagement rate

10.2%

Vs. median engagement

-78%
About Michele

Chief and Chow. 2 year old Siberien Huskies. Creating high-quality pet content, including product showcases, lifestyle videos, mukbangs, and skits—tailored for pet-loving audiences. Avaliable individually or as a Dynamic Duo a

Portfolio
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Audience location

United States 81%

Nigeria 12%

France 1%

Other 6%

Audience age

4% 13–17

27% 18–24

31% 25–34

23% 35–44

16% 45+

Audience gender

Female 78%

Male 22%
Hire Michele on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- Instagram Story
- Instagram Photo Feed Post
- TikTok Story
- UGC Product Photo
- YouTube Short
- Instagram Reel
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15. Ashe Curtis

5.01 review

Vetted by Collabstr

@confessionsofacanine · Pet Content Creator

TikTok 372
Instagram 13

Grand Rapids, MI, United States
Sign up to hire It's free
Followers

372
About Ashe Curtis

I am Ashe and I am the owner of the account Confessions of a Canine. I am currently creating engaging and authentic UGC material and ready to work with you and your brand! I have 2 dogs and 3 cats that are willing to star in every video.

Portfolio
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Audience location

United States 86%

United Kingdom 4%

Nigeria 3%

Other 7%

Audience age

2% 13–17

28% 18–24

45% 25–34

17% 35–44

8% 45+

Audience gender

Female 84%

Male 16%
Hire Ashe Curtis on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- UGC Video Ad
- UGC Product Videos
- UGC Product Photos
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16. Shujaa King

5.01 review

Vetted by Collabstr

@shujaaking · Magnet fishing, exploring, and all things outdoors.

TikTok 304.0k
YouTube 63.2K
Instagram 56.5k

Grand Rapids, MI, United States
Sign up to hire It's free
Followers

304.0k

Avg views

3.5M

Engagement rate

2.9%

Vs. median engagement

-2%
About Shujaa King

I’m an outdoor content creator who captures the raw thrill of adventure through magnet fishing, traditional fishing, urban exploration, and off-the-beaten-path travel. My content immerses audiences in unique, unscripted moments. From discovering lost items underwater to exploring abandoned places and forgotten towns. With a growing and engaged community across TikTok and Instagram, I specialize in high-reach, high-retention videos that connect with curious minds and outdoor enthusiasts alike. Whether it’s collaborating with outdoor brands or showcasing rugged gear in real-world conditions, I create content that tells a story and sparks conversation.

Portfolio
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Audience location

United States 67%

United Kingdom 6%

Canada 3%

Other 24%

Audience age

9% 13–17

51% 18–24

28% 25–34

8% 35–44

3% 45+

Audience gender

Female 30%

Male 70%
Hire Shujaa King on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- UGC Product Photo
- TikTok Story
- Instagram Stories
- UGC Product Video
- YouTube Short
- Instagram Photo Feed Post
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17. calla mclaughlin

Vetted by Collabstr

@michgirlmom · lifestyle & motherhood content creator

Instagram 3.5k
TikTok 2.8k

Grand Rapids, MI, United States
Sign up to hire It's free
Followers

3.5k

Avg views

6k

Engagement rate

6.5%

Vs. median engagement

+53%
About calla mclaughlin

As a dedicated stay-at-home mom and passionate content creator, I specialize in User Generated Content (UGC) that highlights family-friendly brands. My focus is on sharing authentic, relatable moments from our homeschooling journey, showcasing the joys and challenges of educating at home. I aim to inspire other familiely-friendly brands. My focus is on sharing authentic, relatable moments from our homeschooling journey, showcasing the joys and challenges of educating at home. I aim to inspire other families with creative tips, engaging activities, and insights that foster a love for learning. Through my content, I create a warm and inviting community for parents seeking to enhance their family's educational experience while discovering products that support our lifelong learning adventure.

Portfolio
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Audience location

United States 93%

Nigeria 2%

United Kingdom 1%

Other 3%

Audience age

0% 13–17

37% 18–24

37% 25–34

17% 35–44

9% 45+

Audience gender

Female 93%

Male 7%
Hire calla mclaughlin on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- UGC Product Videos
- Instagram Reel
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18. Taylor Caradonna

Vetted by Collabstr

@taylornicholecaradonna · Lifestyle Content Creator and Home Decor Enthusiast

TikTok 3.7k

Grand Rapids, MI, United States
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Followers

3.7k

Avg views

57k
About Taylor Caradonna

I create warm, relatable lifestyle content centered on everyday routines, favorite skincare products, cozy home decor, and life with my cats. My style is authentic, aesthetic, and approachable, focusing on products I genuinely love and use in real life. I enjoy highlighting simple moments, thoughtful details, and feel-good finds that fit seamlessly into daily life while connecting naturally with my audience.

Portfolio
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Audience location

United States 89%

Nigeria 5%

China 1%

Other 5%

Audience age

5% 13–17

45% 18–24

33% 25–34

12% 35–44

6% 45+

Audience gender

Female 71%

Male 29%
Hire Taylor Caradonna on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- TikTok Live
- TikTok Video
- TikTok Stories
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19. taylor lauer

Vetted by Collabstr

@taytravels · Taylor Lauer Photography | Travel + Lifestyle Creator

TikTok 13.0k

Grand Rapids, MI, United States
Sign up to hire It's free
Followers

13.0k

Avg views

45k

Engagement rate

2.6%

Vs. median engagement

-28%
About taylor lauer

Taylor Lauer is a Michigan-based content creator and travel photographer specializing in lifestyle, family, couples, and destination imagery. Based near Grand Rapids, Taylor captures authentic moments through emotional storytelling, editorial-inspired photography, and travel-focused content creation. From beach destinations and resorts to family sessions, couples photos, and seasonal minis, her work blends natural connection with visually elevated imagery designed to feel genuine, timeless, and engaging. Available for Michigan sessions, travel photography, tourism collaborations, and destination content creation.

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Audience location

Brazil 37%

United States 27%

Russian Federation 7%

Other 29%

Audience age

7% 13–17

50% 18–24

30% 25–34

9% 35–44

4% 45+

Audience gender

Female 66%

Male 34%
Hire taylor lauer on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- TikTok Stories
- TikTok Video
Sign up free to see rates
20. Regina L Garza

Vetted by Collabstr

@ginashiddengems · Hidden Gems Creator

TikTok 21.9k

Grand Rapids, MI, United States
Sign up to hire It's free
Followers

21.9k

Avg views

961

Engagement rate

3.2%

Vs. median engagement

-22%
About Regina L Garza

I’m Gina, a lifestyle, travel, food, and beauty content creator with experience creating engaging short-form videos for brands, hotels, restaurants, and local businesses. I specialize in natural, relatable content that feels authentic while still showcasing what makes a product, service, or experience worth trying. I create on-camera content, voiceovers, product demonstrations, reviews, and lifestyle videos designed to capture attention and build trust. I’m comfortable following creative briefs while bringing my own personality and storytelling style to each project.

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Audience location

United States 97%

Nigeria 2%

Other 1%

Audience age

3% 13–17

27% 18–24

39% 25–34

21% 35–44

9% 45+

Audience gender

Female 85%

Male 15%
Hire Regina L Garza on Collabstr
- Vetted creator
- Fixed, upfront prices
- Payment held until content is delivered
- TikTok Video
- TikTok Videos
- TikTok Videos
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5 stars from a creator and a brand

I've used Collabstr from both the Creator side and the Brand side! It is extremely user-friendly and has lead to some great relationships with creators/brands I wouldn't have been connected to otherwise. Love the platform!

Layla - Influencer & Founder

Best platform to connect with influencers

Best platform to connect with influencers and content creators. I’ve signed up to many platforms, collabstr is the easiest to use and gives the best results for my brand.

Myriam - Founder of BBeyond

Great way to generate content

Been using Collabstr to generate content for our seasonal clothing lines. Super easy for us to search for relevant influencers and pay them. We save at least 10-20 hours a month on this.

Courtney - Marketer

As seen in

How do I find top influencers?

One of the easiest ways to find top influencers by using an influencer marketplace like Collabstr. Platforms like Collabstr are designed to connect brands with influencers who specialize in creating high-performing content, and they offer a range of tools and features to help you find the perfect match for your brand.

To find top influencers on Collabstr, start by using the keyword and platform filters to narrow down your search. For example, if you're looking for influencers who specialize in creating content related to skincare, you could enter "skincare" as a keyword and select the relevant social media platforms where you want to promote your product or service.

Once you've narrowed down your search, you can browse through the top influencers on the platform. These influencers will typically have a high engagement rate and a large following, making them a good match for your brand. You can also use the platform's tools to analyze the influencer’s content and audience demographics to ensure that they align with your brand's values and target audience.

Once you've found a good match for your product or service, you can hire the influencer directly through the platform and manage your order with them over the instant chat. Collabstr also offers payment protection and dispute resolution services, ensuring that you can work with influencer with confidence.

Overall, using an influencer marketplace like Collabstr is a great way to find top influencers and create a successful campaign. By optimizing your search and using the platform's tools and features to find the right match for your brand, you can ensure that your campaign reaches a highly engaged and relevant audience, driving conversions and growth for your business.

Can I browse top influencers by category or niche?

When searching for top influencers, you may want to browse them by category or niche. influencers can create content in a wide range of categories, including fashion, beauty, lifestyle, fitness, travel, food, technology, and more. By browsing influencers by category or niche, you can find influencers who specialize in creating content that aligns with your brand or campaign.

For example, if you're looking for influencers to promote your fitness brand, you may want to search for influencers who specialize in creating fitness content such as workout videos, healthy eating tips, or fitness challenges. Similarly, if you're a food brand, you may want to search for influencers who specialize in creating content related to cooking, baking, and food reviews.

By filtering influencers by category or niche, you can also find influencers who have a specific target audience. For example, if you're a fashion brand targeting a specific age group, you may want to find influencers who have a following that aligns with your target audience.

Overall, browsing influencers by category or niche can help you find influencers who can create content that resonates with your target audience and fits with your brand's message. It can also help you find influencers who are experienced in creating content in your specific industry or field.

On Collabstr, we have built-in category and niche filters that allow you to achieve this. Simply select a category, such as ‘Instagram’ and a niche from the dropdown menu in the search bar. You can also take it a step further and search for specific keywords, this will pull present you with influencers that fit your exact keyword criteria. You can filter even further from here based on location, gender, price, and more.

What kind of content can influencers create?

When working with top influencers, it's important to consider the types of content they produce, as this can impact how well their content resonates with your brand's target audience. influencers can produce a wide variety of content, ranging from photos and videos to blog posts and social media updates.

One of the most popular types of influencer content is visual content, such as photos and videos. Many influencers specialize in creating high-quality visual content that showcases a brand's products or services in a unique and compelling way. For example, if you're a fashion brand, you may want to work with influencers who are skilled at creating stunning fashion photography or fashion videos.

Another popular type of influencer content is written content, such as blog posts or social media updates. influencers who specialize in writing can help promote your brand through compelling, informative, and engaging content. For example, if you're a tech brand, you may want to work with creators who are skilled at writing product reviews or how-to articles related to your products.

In addition to visual and written content, influencers can also produce other types of content, such as podcasts, infographics, and interactive content depending on which channels they are active on. The type of content that is best for your brand will depend on your specific goals, target audience, and marketing strategy.

When searching for top influencers, it's important to consider the types of content they produce and how well this content aligns with your brand's message and values. By working with influencers who specialize in creating the type of content that resonates with your target audience, you can create a successful influencer campaign that drives engagement and conversions.

How do I contact influencers to work with them?

If you're looking to work with a influencer, one of the best ways to do so is by using an influencer marketplace like Collabstr. Collabstr is a platform that connects brands with top influencers and creators, making it easy to find and contact influencers who are a good fit for your brand.

To get started, you can sign up for an account on Collabstr and start browsing through the platform's database of influencers and creators. You can use the platform's filters to narrow down your search based on criteria including platform, niche, age, and location, making it easy to find creators who are a good fit for your brand.

Once you've found a influencers that you're interested in working with, you can contact them directly through the platform's messaging system. This messaging system allows you to discuss project details, negotiate rates, and answer any questions that the creator may have about your brand or products.

One of the benefits of using a platform like Collabstr to contact influencers is that it offers a secure and streamlined way to work with influencers. Collabstr provides payment protection and dispute resolution services, which can give you peace of mind when working with creators.

How long does it take for influencers to create and deliver content?

The turnaround time for influencers to create content can vary depending on the creator, the type of content, and the scope of the project. When working with influencers, it's important to establish clear expectations and timelines for content creation to ensure that both parties are aligned.

Some influencers may be able to produce content quickly, while others may require more time to create high-quality content that meets your specific requirements. In general, it's a good idea to plan for a longer turnaround time when working with influencers, as the creation process can involve multiple stages, including brainstorming, ideation, content creation, and editing.

To help streamline the content creation process and ensure that influencers deliver high-quality content on time, it's important to provide clear guidelines and instructions for the content that you want them to create. This can include providing a detailed brief, outlining specific requirements for the content, and providing feedback and guidance throughout the creation process.

Working with an influencer platform like Collabstr can also help streamline the content creation process and ensure that influencers deliver content on time. Collabstr provides collaboration tools such as an instant messaging system and workflows that can help keep communication streamlined and ensure that deadlines are met.

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Top 29 Influencers in Grand Rapids, MI: Find & Hire Grand Rapids, MI Influencers on Collabstr

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Find and Hire Influencers

Search influencers on Instagram, TikTok, YouTube, and more with Collabstr.

About Brittany Knopf

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