1. Samantha Wood
@thatgirlcreates · Licensed esthetician, lifestyle creator, and mom who's against gatekeeping
- Avg views
- 841
- Engagement rate
- 2.9%
- Vs. median engagement
- +6%
About Samantha Wood
I’m a licensed esthetician, lifestyle creator, and mom, passionate about creating authentic, engaging content that feels both elevated and relatable. My content focuses on beauty, skincare, motherhood, fashion, wellness, and everyday lifestyle moments with a clean, modern aesthetic. I specialize in user-generated content (UGC) that helps brands connect naturally with their audience through product demos, tutorials, voiceovers, testimonials, trending-style videos, and lifestyle storytelling. With experience in the aesthetics industry and social media marketing, I create content that is both visually appealing and conversion-focused while remaining genuine and trustworthy.
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Audience location
- United States 98%
- Germany 1%
- France 1%
- Other 1%
Audience age
- 3% 13–17
- 26% 18–24
- 45% 25–34
- 19% 35–44
- 7% 45+
Audience gender
- Female 95%
- Male 5%











































