1. Rayana
@mamabatatki · Cairo explorer, fashion and aesthetics lover, and wellness advocate
- Followers
- 27.7k
- Avg views
- 79k
- Engagement rate
- 0.6%
- Vs. median engagement
- -77%
About Rayana
I’m Rayana, a Cairo-based UGC creator and lifestyle and mom-content blogger. I create authentic, conversion-focused videos about family life, kids’ products, beauty, home essentials, services, and daily routines in Egypt. My audience is a highly loyal Russian-speaking community of moms, families, and expats living in or traveling to Egypt. They trust my recommendations and actively purchase products I review. I focus on honest testing, clear demonstrations, and real user experiences that help brands increase conversions and build customer trust. I produce UGC in multiple formats: testimonials, unboxings, product demos, POV clips, voice-overs, before-and-after videos, and lifestyle storytelling.
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Audience location
- Russian Federation 55%
- Ukraine 8%
- Kazakhstan 6%
- Other 30%
Audience age
- 2% 13–17
- 16% 18–24
- 42% 25–34
- 27% 35–44
- 13% 45+
Audience gender
- Female 94%
- Male 6%




















































