Top 532 X Influencers: Find & Hire X Influencers on Collabstr
Looking for the top X influencers? We've analyzed over 532 X creators based on follower count, engagement rate, audience quality, and more. Here are the top 532 X influencers to consider for your next campaign.
Sign Up - It's Free!
-
Audience GenderF 63% M 37%
About Me
I’m a Gen X UGC creator and on-camera talent who creates platform-native content in beauty, health and wellness, lifestyle, pet, food & beverage niches. After writing more than 3,000 original SEO pages for businesses across the U.S. and Canada, I transitioned to creating short-form UGC videos that combine storytelling, consumer psychology, and marketing strategy. I produce green screen, testimonials, product demos, lifestyle content, educational videos, talking-head segments, skits, street interviews, app demonstrations, and pet content for both organic social media and paid advertising. My background spans content writing, public speaking, voiceovers, social media management, event emceeing, education, and project management. …
Audience by Country
United States 86%Nigeria 7%Other 5%Italy 1%Rates
UGC Testimonial/Review $250UGC Testimonial/Review $250UGC Testimonial/Review $250 -
Engagement 6.9%Avg Views 333Audience GenderF 79% M 21%
About Me
I create UGC-style content focused on Gen X lifestyle, with an emphasis on beauty, wellness, pets, and home. My audience follows me for authentic product demos and relatable everyday tips across TikTok and Instagram, and I collaborate with brands via the contact in my bios.
Engagement vs. Median
Creator is 61% below median engagement
Audience by Country
United States 47%Other 23%Iran, Islamic Republic of 10%United Kingdom 8% -
Followers 1.4kEngagement 3.2%Avg Views 1kAudience GenderF 66% M 34%
About Me
Gen X empty nest creator who shows how life in your 50s and beyond can be fun and fearless! I feature beauty, wellness, fashion, and food and beverage content geared toward the middle-aged consumer.
Top Platforms
InstagramEngagement vs. Median
Creator is 17% above median engagement
Audience by Country
United States 54%Other 15%United Kingdom 12%Canada 10%Rates
Instagram Photo Feed Post $250Instagram Stories $250Instagram Reel $250 -
Followers 4.2kEngagement 8.7%Avg Views 1kAudience GenderF 37% M 63%
About Me
I'm 59, a retired public information officer with 22 years in law enforcement, and I lost more than 100 pounds before stepping on a bodybuilding stage for the first time at 58. I create confident, natural, direct-to-camera content that connects with Gen X and mature consumers without talking down to them. I'm comfortable on camera, take direction well, and can deliver educational, testimonial, lifestyle, fitness, and wellness content that feels like a real recommendation, not a scripted commercial.
Top Platforms
TikTokEngagement vs. Median
Creator is 2% below median engagement
Audience by Country
United States 74%Nigeria 23%United Kingdom 1%Other 1% -
Followers 5.2kEngagement 0.6%Avg Views 723Audience GenderF 80% M 20%
About Me
I am a gen-X mom of two girls. I am a former singing telegram performer with a very outgoing personality. I am very comfortable in front of the camera. I work in all niches and can do script work, voiceovers, full creative, tutorials, unboxing, product review, how-to, and more.
Top Platforms
Instagram TikTokEngagement vs. Median
Creator is 76% below median engagement
Audience by Country
United States 64%Other 12%United Kingdom 5%Canada 5%Rates
UGC Product Photos $250Instagram Story $250Amazon Video $250UGC Product Video $250Instagram Reel $250UGC Video Ad $250 -
Followers 18.3KEngagement 0.8%Avg Views 2kAudience GenderF 35% M 65%
About Me
I'm a Gen X UGC creator who brings authenticity, warmth, and real-life relatability to your brand. With a background in real estate and a passion for travel, wellness, and lifestyle content, I create scroll-stopping videos that build trust and drive engagement. Let’s tell your brand story in a way that feels real, approachable, and memorable. Over 12 years as a real estate professional—expert in building trust and communicating clearly Lifestyle, travel, & wellness content creator Skilled at making brands feel human through real, conversational UGC Experienced in working with brands to create content that feels authentic and drives conversions Creator …
Top Platforms
YouTube TikTok InstagramEngagement vs. Median
Creator is 81% below median engagement
Audience by Country
United States 88%Other 5%Canada 3%Russian Federation 2%Rates
Twitter Retweet $250Instagram Story $250Twitter Tweet $250Twitter Thread $250Instagram Reel $250YouTube Short $250 -
Followers 235
About Me
I’m Ciara, a 47-year-old Gen X UGC creator based in the UK. I create natural, relatable lifestyle and wellness content that resonates with women 35+. My videos blend authenticity with high-quality visuals, filmed in my bright and aesthetic home to help brands connect with real audiences through trust and everyday storytelling. I’ve worked with beauty, wellness, and fitness brands to create ad-ready UGC that feels genuine, confident, and inspiring.
Top Platforms
Instagram TikTok -
Followers 5.5kEngagement 4.0%Avg Views 269Audience GenderF 88% M 12%
About Me
Hi! I’m Rosana, a Gen X UGC creator, teacher, and volleyball coach based in Texas. I create authentic, relatable content for beauty, wellness, lifestyle, food, and household brands. As a woman in my 50s, I connect with consumers looking for real experiences, honest product reviews, and practical solutions for everyday life. I produce engaging videos, including product demos, testimonials, unboxings, lifestyle content, and voiceovers. Fluent in English, Portuguese, and Spanish, I help brands reach diverse audiences with content that builds trust and drives conversions.
Top Platforms
Instagram TikTokEngagement vs. Median
Creator is 88% below median engagement
Audience by Country
United States 52%Brazil 23%Other 8%United Kingdom 7%Rates
Instagram Story $250UGC Product Photos $250UGC Testimonial/Review $250UGC Blog $250UGC Photo Ads $250Instagram Live $250 -
Followers 853Avg Views 207
About Me
Hi, I’m Michele, a Gen X UGC creator, Amazon Influencer, and educator who loves bringing products to life through storytelling. I create natural, relatable content that helps brands connect with real audiences. With a background in caregiving and family-centered living, I bring authenticity and warmth to every video while keeping it polished and engaging. My goal is to deliver content that feels genuine, builds trust, and drives results.
Top Platforms
TikTok InstagramRates
UGC Testimonial/Review $250UGC Testimonial/Review $250UGC Video Ads $250UGC Video Ads $250 -
Followers 296
About Me
I’m Rob, a Gen X UGC creator, writer, and director who knows how to make real connection look good on camera. My content blends confidence, experience, and authenticity that doesn’t need filters or trends to hit. I create engaging, story-driven videos that help brands build trust and relatability with grown-up audiences who value substance over hype. Whether it’s fitness, wellness, grooming, lifestyle, or humor, I bring a conversational, grounded energy that resonates. If your brand needs content that feels natural, persuasive, and human, I’ve got you. Let’s make something that actually connects.
Top Platforms
Instagram TikTokRates
UGC Product Photo $250UGC Photo Ad $250UGC Unboxing $250UGC Testimonial/Review $250UGC Tutorial $250UGC Blog $250 -
-
Followers 55.3kEngagement 0.3%Avg Views 10kAudience GenderF 60% M 40%
About Me
I create relatable, high-performing content for women 40+ around Gen X, menopause, wellness, beauty, healthy aging, and midlife real talk. My audience comes to me for honest conversations and recommendations they can trust. I partner selectively with brands to create content that feels organic, engaging, and believable while clearly communicating why a product or service is worth their attention.
Top Platforms
InstagramEngagement vs. Median
Creator is 90% below median engagement
Audience by Country
United States 78%Other 7%India 4%United Kingdom 3%Rates
Instagram Stories $250Instagram Photo Feed Post $250Instagram Reel $250 -
Followers 145
About Me
Hello! I’m a 55-year-old, authentic Gen X user- generated content (UGC) creator based on the shoreline of Connecticut. I’m a mom, grandma, wife, and dog lover, and I work with brands to connect with women over 50+ who love self-care, travel, and shopping! I’ve spent more than 20 years in marketing and business development, and I’m also an audiobook narrator. Let’s collaborate on your next project!
Top Platforms
Instagram -
Followers 63
About Me
I create UGC that feels like a real convo with a friend who gets it. My content connects with Gen X - because I am Gen X. That means grilling like a pro, staying active without pretending we’re 25, and tackling midlife wellness with equal parts grit and humor. With 20+ years as a copywriter for brands like McDonald’s, Nike, and Ford - and as a credited Voice actor - I know how to deliver messaging that moves people. I work with brands that get that Gen X isn’t chasing perfection - we want practical, trustworthy solutions (and we want …
Top Platforms
InstagramRates
UGC Product Photo $250UGC Testimonial/Review $250UGC Unboxing $250UGC Product Video $250 -
About Me
I create high-trust, conversion-focused UGC for health and wellness, fitness, self-improvement, travel, sports, fintech, and crypto brands — especially those speaking to Gen X and 40+ audiences. Most UGC is built to stop the scroll. Mine is built for buy-in. I create relatable product demos, real-world use videos, testimonials, unboxings, and long-form VSLs that show why something works and how it fits into someone’s life — not just hype. What brands get when they work with me: ✓ Content that builds buyer confidence, not just views ✓ Demos and use cases that feel real, not scripted ✓ A grounded, brand-safe …
-
Followers 2.5kAudience GenderF 75% M 25%
About Me
I am a Gen X UGC creator and educator who produces authentic content for fashion, beauty, wellness, and lifestyle brands. I specialize in helping brands connect with the often-overlooked consumer aged 40 and over through relatable storytelling, polished visuals, and genuine product recommendations. I deliver professional content with a quick turnaround and a collaborative approach.
Top Platforms
TikTokAudience by Country
United States 92%Other 3%Thailand 2%Nigeria 2% -
About Me
Hi, I’m Sharry! I’m a 51-year-old Gen X content creator based in Florida. I specialize in creating authentic, relatable UGC that feels like a trusted recommendation from a friend — not a scripted commercial. I create engaging product demos, testimonials, unboxings, lifestyle videos, voiceovers, and product photography for TikTok, Instagram Reels, YouTube Shorts, and paid advertising. My goal is to help brands build trust with real consumers through natural, conversational content that connects with everyday people. Whether you’re launching a new product or looking to increase conversions, I’ll create content that’s professional, engaging, and ready to use. Let’s create content …
Rates
UGC Product Video $250UGC Product Photos $250UGC Product Video $250UGC Product Video $250 -
About Me
Hi, I'm Susan, a spirited Gen X content creator and caregiver who thrives on authenticity and connection. As a wife, mom, and grandmother, I craft relatable user-generated content (UGC) that resonates with everyday life. My focus spans beauty, lifestyle, home and pet products, wellness, and daily favorites, all presented with humor and a genuine touch. I aim to represent perspectives often overlooked online, especially those of women in their 50s. My content feels like a heartfelt conversation rather than a sales pitch, making it easy for viewers to relate to and trust my recommendations. When I'm not creating, I'm cherishing …
Rates
UGC Photo Ads $250UGC Photo Ads $250UGC Testimonial/Review $250UGC Product Video $250UGC Unboxing $250UGC Product Photos $250 -
Avg Views 121Audience GenderF 28% M 72%
About Me
I'm Anne Marie, a vibrant Gen X UGC creator with a diverse background as a marketing director, former med-spa owner, and food-prep franchisor. As a dog mom and passionate boater, I bring a relatable, authentic touch to my content. I specialize in creating user-generated ad creatives that focus on genuine connections rather than overly polished influencer styles. My content includes direct-to-camera storytelling, product demos, and humorous testimonials. I excel in categories such as wellness, menopause, gut health, beauty, skincare for mature skin, haircare, pet products, home and kitchen essentials, and outdoor adventures. I connect with women aged 40 and up, …
-
Engagement 0.6%Avg Views 207Audience GenderF 70% M 30%
About Me
I'm a Gen X mom of a crew of teens, and I love nature, travel, and exploring. I’ve taught American Sign Language in the classroom and online for over 20 years, while also working in marketing, content creation, and videography. I love being unique and authentic when creating for and supporting the brands I love.
Engagement vs. Median
Creator is 86% below median engagement
Audience by Country
United States 86%Other 4%Australia 2%Canada 2% -
Engagement 2.3%Avg Views 195Audience GenderF 62% M 38%
About Me
I’m a Gen X UGC creator and former elementary school teacher creating relatable lifestyle content that feels like a recommendation from someone you trust. I specialize in beauty, skincare, home, food and beverage, wellness, pet, family, and travel content, with a focus on honest storytelling and real-life product experiences. My audience is primarily women navigating midlife, changing routines, family life, and figuring out what’s next. I create talking-head videos, product demonstrations, reviews, voiceovers, tutorials, and lifestyle content that help people understand how a product can actually fit into their everyday lives.
Engagement vs. Median
Creator is 41% below median engagement
Audience by Country
United States 58%Other 18%Brazil 10%United Kingdom 10%Rates
UGC Product Photo $250UGC Photo Ad $250UGC Product Photos $250UGC Testimonial/Review $250UGC Product Photos $250UGC Unboxing $250
Find and Hire Influencers in Seconds on the Marketplace
Search Influencers
Purchase & Chat Securely
Receive Quality Content
No Upfront Cost
Vetted Influencers
Instant Chat
Secure Purchases
Post Campaigns and Have 1.3m+ Influencers Come to You
Set Targeting
Post Campaign
Influencers Apply
Track Post Analytics and Performance in Real Time
One-Click Tracking
Advanced Analytics & Reporting
Fully Automated
Trusted by 550,000+ Brands
View collaborations from brands like Wealthsimple, Hopper, Deezer, and more.
550,000+ Brands Work With Influencers on Collabstr
How do I find top X influencers?
To find top X influencers on Collabstr, start by using the keyword and platform filters to narrow down your search. For example, if you're looking for influencers who specialize in creating content related to skincare, you could enter "skincare" as a keyword and select the relevant social media platforms where you want to promote your product or service.
Once you've narrowed down your search, you can browse through the top X influencers on the platform. These X influencers will typically have a high engagement rate and a large following, making them a good match for your brand. You can also use the platform's tools to analyze the influencer’s content and audience demographics to ensure that they align with your brand's values and target audience.
Once you've found a good match for your product or service, you can hire the influencer directly through the platform and manage your order with them over the instant chat. Collabstr also offers payment protection and dispute resolution services, ensuring that you can work with influencer with confidence.
Overall, using an influencer marketplace like Collabstr is a great way to find top X influencers and create a successful campaign. By optimizing your search and using the platform's tools and features to find the right match for your brand, you can ensure that your campaign reaches a highly engaged and relevant audience, driving conversions and growth for your business.
Can I browse top X influencers by category or niche?
For example, if you're looking for X influencers to promote your fitness brand, you may want to search for X influencers who specialize in creating fitness content such as workout videos, healthy eating tips, or fitness challenges. Similarly, if you're a food brand, you may want to search for X influencers who specialize in creating content related to cooking, baking, and food reviews.
By filtering X influencers by category or niche, you can also find X influencers who have a specific target audience. For example, if you're a fashion brand targeting a specific age group, you may want to find X influencers who have a following that aligns with your target audience.
Overall, browsing X influencers by category or niche can help you find X influencers who can create content that resonates with your target audience and fits with your brand's message. It can also help you find X influencers who are experienced in creating content in your specific industry or field.
On Collabstr, we have built-in category and niche filters that allow you to achieve this. Simply select a category, such as ‘Instagram’ and a niche from the dropdown menu in the search bar. You can also take it a step further and search for specific keywords, this will pull present you with influencers that fit your exact keyword criteria. You can filter even further from here based on location, gender, price, and more.
What kind of content can X influencers create?
One of the most popular types of influencer content is visual content, such as photos and videos. Many influencers specialize in creating high-quality visual content that showcases a brand's products or services in a unique and compelling way. For example, if you're a fashion brand, you may want to work with influencers who are skilled at creating stunning fashion photography or fashion videos.
Another popular type of influencer content is written content, such as blog posts or social media updates. influencers who specialize in writing can help promote your brand through compelling, informative, and engaging content. For example, if you're a tech brand, you may want to work with creators who are skilled at writing product reviews or how-to articles related to your products.
In addition to visual and written content, influencers can also produce other types of content, such as podcasts, infographics, and interactive content depending on which channels they are active on. The type of content that is best for your brand will depend on your specific goals, target audience, and marketing strategy.
When searching for top X influencers, it's important to consider the types of content they produce and how well this content aligns with your brand's message and values. By working with X influencers who specialize in creating the type of content that resonates with your target audience, you can create a successful influencer campaign that drives engagement and conversions.
How do I contact X influencers to work with them?
To get started, you can sign up for an account on Collabstr and start browsing through the platform's database of influencers and creators. You can use the platform's filters to narrow down your search based on criteria including platform, niche, age, and location, making it easy to find creators who are a good fit for your brand.
Once you've found a influencers that you're interested in working with, you can contact them directly through the platform's messaging system. This messaging system allows you to discuss project details, negotiate rates, and answer any questions that the creator may have about your brand or products.
One of the benefits of using a platform like Collabstr to contact influencers is that it offers a secure and streamlined way to work with influencers. Collabstr provides payment protection and dispute resolution services, which can give you peace of mind when working with creators.
How long does it take for X influencers to create and deliver content?
Some X influencers may be able to produce content quickly, while others may require more time to create high-quality content that meets your specific requirements. In general, it's a good idea to plan for a longer turnaround time when working with X influencers, as the creation process can involve multiple stages, including brainstorming, ideation, content creation, and editing.
To help streamline the content creation process and ensure that X influencers deliver high-quality content on time, it's important to provide clear guidelines and instructions for the content that you want them to create. This can include providing a detailed brief, outlining specific requirements for the content, and providing feedback and guidance throughout the creation process.
Working with an influencer platform like Collabstr can also help streamline the content creation process and ensure that X influencers deliver content on time. Collabstr provides collaboration tools such as an instant messaging system and workflows that can help keep communication streamlined and ensure that deadlines are met.
