Collabstr - The Best Heepsy Alternative

As influencer marketing continues to grow in popularity, we're seeing an increasing number of tools popping up to satisfy the demand.

There are all kinds of influencer marketing tools on the market—tools for discovery, campaign management, analytics, and more. It can be tough to keep track of them all, let alone decide which one is right for your needs.

In this post, we'll take a look at Heepsy, an influencer marketing tool that promises to help you find the right influencers for your brand and manage your campaigns effectively. We'll also introduce you to Collabstr, an alternative tool that does a better job of meeting the needs of brands and influencers alike.

So, if you're looking for an influencer marketing tool that will help you get the most out of your campaigns, read on.

Heepsy vs. Collabstr: Key Differences

1. Price

Heepsy is an affordable tool—but it isn't free. Plus, you'll probably need to upgrade past the entry level tier right off the bat… but more on that later!

On the other hand, Collabstr is 100% free for basic searches and only charges a 10% marketplace fee when you place an order. 

2. Influencer Vetting

With Heepsy, influencer vetting is an add-on service. You can vet a certain number of profiles with using your plan, but you'll need to upgrade if you want to vet more.

At Collabstr, on the other hand, vetting is built into our platform. We review every influencer who applies to join our marketplace, so you can be confident that everyone on Collabstr is high-quality.

What is Heepsy?

Heepsy is a multichannel influencer marketing tool that helps brands find talented creators to partner with across YouTube, TikTok, Instagram, and Twitch.

Heepsy was founded in 2017 by former marketing consultant and current CEO Xabier Vicuña. He was trying to promote one of his clients through influencer marketing but found the process to be slow, difficult, and expensive.

Heepsy aims to make influencer marketing easier and more affordable for brands of all sizes. The Heepsy platform includes a searchable database of over 11 million influencers, analysis tools to help brands find the right creators for their campaigns, and a suite of tools to help manage and track influencer partnerships.

Heepsy Key Features

Influencer Search Engine

Heepsy's main selling point is its AI-powered influencer search engine. This search engine includes filters for platform (YouTube, TikTok, Instagram, Twitch), location, language, audience size, and keyword.

For each platform Heepsy supports, there are also a set of platform-specific filters. For Instagram-specific searches, brands can filter results based on audience engagement and authenticity. For YouTube-specific searches, filter options include average video output per week and channel creation date.

Heepsy's performance metrics are also comparative, so you can always see how a creator stacks up against the competition.

Influencer Statistics

Clicking on an influencer's profile will reveal detailed statistics about their audience, content, and performance.

The dashboard is easy to understand and fairly comprehensive. Brands can see an overview of the influencer's audience size and demographics, their average engagement rate, and how often they post new content.

There are also platform specific statistics (like we covered earlier). These are a great way to get an idea of an influencer's content quality and engagement levels.

Influencer CRM

The Heepsy CRM is a tool for managing influencer relationships. It includes features like contact management, task management, and performance tracking.

One key feature of Heepsy's influencer CRM is the ability to create lists of influencers based on custom criteria like campaign or category. You can also add, move, and remove influencers from lists with a few clicks thanks to Heepsy's bulk actions. For every list you create, you can also view statistics like total followers and total cost estimates.

When you have a list or influencer you're happy with, you can reach out to them by using Heepsy to access their email address. Although, not all influencers in Heepsy's database make their email addresses public.

Heepsy Pricing

One of Heepsy's main priorities is offering brands an affordable alternative to some of the more expensive influencer marketing platforms out there.

To that end, Heepsy offers three different pricing plans:

• Starter: $39/month

• Business: $135/month

• Gold: $215/month

Heepsy's Starter plan may be cheap, but there's a reason for that—it doesn't give you access to contact information and doesn't let you use advanced filters like demographics, authenticity scores, and influencer type.

For that reason, you'll probably need to start with the Professional plan. And if you need more than 6,000 monthly results (credits used to access things like contact information and KPIs), you'll need to upgrade to the Gold plan.

Heepsy Pros & Cons

Pros

• Affordable: As far as influencer marketing platforms go, Heepsy is pretty affordable. Many similar companies are charging 3X what Heepsy is for a similar set of features.

• Impressive Database: With over 11 million influencers in its database, Heepsy has one of the largest creator networks out there.

• Fantastic Search Functionality: Heepsy's search engine is both powerful and easy to use. The platform also offers a good set of platform-specific filters, so you can find the right influencers for your needs.

Cons

• Essential Features Missing From Essentials Plan: The ability to contact influencers is arguably just as important as being able to find them. The fact that this feature is missing from Heepsy's Essentials plan is definitely a con.

• Limited Customer Support: Heepsy's customer support team is limited in both hours and channels. If you want access to 24/7 support, you'll need to upgrade to either a Professional or Gold plan.

Heepsy Alternative: Collabstr

Collabstr is a Heepsy alternative that helps brands connect with talented influencers across YouTube, Instagram, and TikTok.

Over 40,000 brands—including ClickUp, Deezer, and Wealthsimple—use Collabstr to drive awareness, engagement, and conversions with influencer marketing. Since the company was founded in 2020, over 100,000 influencers have applied to work with Collabstr's clients.

Collabstr is an end-to-end influencer marketing platform that includes everything you need to run successful influencer campaigns. From finding the right creators to managing your relationships and measuring your results, Collabstr has you covered.

Collabstr Key Features

Vetted Influencers

Every influencer in Collabstr's database is vetted by our team. We review every influencer who applies for authenticity, fake followers, content quality, previous brand deals, and more. The result is a network of influencers that brands can rely on to deliver real results.

So far, we've grown Collabstr's database to over 100,000 influencers across YouTube, Instagram, and TikTok—and we're always expanding.

Free Influencer Search

Unlike Heepsy, Collabstr's influencer marketplace is 100% free. You can search for influencers without spending anything upfront. In fact, you don't even need to create an account—if you want to start exploring Collabstr's marketplace, you're free to do so!

To help you find the perfect influencer for your next campaign, we've also built a set of advanced search filters and outreach tools, including:

• Advanced Search Filters: Find influencers using a wide range of influencer and audience filters, including location, gender, follower count, and content type.

• Platform Search Filters: Find influencers across YouTube, TikTok, and Instagram who meet your criteria.

• Influencer Applications: You can also create a campaign and let interested influencers contact you.

Secure Payments

With Collabstr, you don't need to worry about whether you'll get the high-quality content you paid for.

Whenever you place an order, your payment is held securely until the content is delivered through Collabstr's platform. If there are any mistakes, you're free to request revisions until the content is ready to post. Once you've approved the delivery, we release your payment and send it to the influencer.

And in the extremely unlikely event that you don't receive your delivery at all, you get a full refund.

Direct Influencer Chat

With Collabstr, brands can directly chat with influencers before they commit to working together—no need to worry about your email or DM getting lost in a sea of offers.

This makes it easy to build relationships with influencers, get an idea of their content quality, and make sure they're a good fit for your brand.

Collabstr Pricing

Collabstr's Basic plan is 100% free. It gives you access to our marketplace of 100,000+ influencers along with unlimited searches and advanced filter options. When you place an order, we charge a 10% marketplace fee.

We also offer three paid plans—Pro ($299/mo), Premium ($399/mo), and Scale ($999/mo)—if you’re looking for more benefits like more influencer applications and lower marketplace fees.

Here's a breakdown of the three paid plans:

And if you’re curious about how much influencers are charging in your niche, feel free to check out our free  Influencer Price Calculator.

Start Simplifying Influencer Marketing with Collabstr

If you're looking for an end-to-end influencer marketing platform that will simplify your campaigns and help you achieve your business goals, you've come to the right place.

Collabstr has everything you need to find talents, vetted influencers that generate results for your brand. To get started, sign up for a free account and start searching!