Collabstr | UGC Creator Price Calculator
Collabstr logo

UGC Creator Price Calculator

Calculate how much you should charge or pay for user-generated content based on 150,000+ UGC creator rates

Choose a platform
User Generated Content
Choose a category
Health & Fitness
Comedy & Entertainment
Food & Drink
Family & Children
Art & Photography
Music & Dance
Animals & Pets
Adventure & Outdoors
Entrepreneur & Business
Athlete & Sports
Skilled Trades
Celebrity & Public Figure
How many followers?

* User Generated Content Creators on average charge $325 for content

Join The World's Largest Influencer Marketplace

Join 150,000+ creators and brands collaborating every month on Collabstr.

Get Started
top influencers

How Our UGC Creator Pricing Calculator Works

We use over 150,000 data points and pricing examples to calculate UGC Creator rates

Influencer posing

Finds Similar Creators

We take into account your platform, niche, and follower range to find similar creators.
Influencer posing

Runs Calculations

We source real pricing data from over 100,000 creators on our marketplace.
Influencer posing

Calculates Average Price

View the average rate for your specific platform, niche, and follower range.

What Similar Creators Are Charging

See what UGC creators charge for user-generated content

user generated content  creator Artis Maks being photographed
Artis Maks
Vilnius, LT
User Generated Content

Video Creator

user generated content  creator Shaina Haskoor being photographed
Shaina Haskoor
Mahwah, NJ, US
User Generated Content

Photographer And Videographer

user generated content  creator Aries Chang being photographed
Aries Chang
Seoul, KR
User Generated Content

Traveling Runner & Sports Content Creator

user generated content  creator Jemma Graham being photographed
Jemma Graham
Brisbane, QLD, AU
User Generated Content

Ugc Creator

How much do UGC creators charge for content in 2023?

On average, UGC creators charge $325 for user-generated content in 2023.

How much money should I charge as a UGC creator in 2023?

As a UGC (User-Generated Content) creator, there is no fixed or standard rate for your services. The amount you can charge will depend on several factors, such as your level of experience, the type of content you create, the platform you use, and the size of your audience. Here are some factors you may want to consider when determining your rate:
  • Type of content: Different types of content may require different skill sets, equipment, and time to produce. For example, creating high-quality videos may require more time and resources than taking photos or writing blog posts. Therefore, you may want to charge more for videos than for other types of content.
  • Experience and expertise: If you have been creating UGC for a while and have developed a specific skill set, you may be able to charge more than someone who is just starting. Your experience and expertise can also give you an edge when negotiating rates with potential clients.
  • Portfolio: If you’ve created UGC for brands in the past, and you’re able to put together a portfolio of content with performance metrics, you should be able to justify higher prices to potential buyers. By having a portfolio of content, you show that you’ve been trusted to create UGC for other brands in the past, and you have the data to back it up.
  • Demand for your content: If your content is in high demand and you have multiple clients vying for your services, you may be able to charge more than if you only have one or two clients.
  • Length and frequency of projects: If a project requires a lot of time and effort, you may want to charge more than for a smaller, less complex project.
Overall, figuring out how much to charge for UGC depends on a variety of factors, and using a UGC price calculator can give you some perspective into how much others are charging for their UGC services. You can also view UGC pricing examples by browsing the Collabstr marketplace and looking at creators that are similar to yourself.

Is this a UGC creator money calculator?

Yes, our UGC creator price calculator is the same as UGC creator money calculator. The benefit of our calculator is that we are the only UGC creator money calculator that uses live data from real creators. Our database is continuously growing and becoming more accurate as we add more content creators to our influencer marketplace.

Can I use this calculator to determine how much to pay influencers for UGC?

Yes, if you're wondering how much to pay creators for UGC then our UGC creator price and money calculator is a great starting point. You can use our rate calculator as a guideline for what you should pay for sponsored posts and content from influencers and creators.

Can I use this as a UGC creator earnings calculator?

Yes, our calculator is great for understanding how similar content creators are pricing their services. Since we use real influencer and content creator price examples, you can use our calculator to estimate your earnings as a creator or influencer. Although it may differ from person to person, it still provides a good estimate. These numbers should act as a guideline on how to price your services as an influencer or content creator, rather than a definite amount that you should charge.

Does this calculator show user-generated content prices?

Yes, our calculator uses real data from UGC creators on our marketplace that are actively selling user-generated content.

How do I pay UGC creators?

Once you have agreed on a price, you will have to pay UGC creators for their work. There are a few different ways you can go about paying UGC creators:
  • Collabstr (Fast, Secure) If you want to mitigate your risk, you can use a creator marketplace like Collabstr to pay creators and coordinate collaborations. Since creators are not paid until the collaboration is complete, you won’t have to worry about losing your money.
  • ACH Bank Transfer (Slow, Un-secure) Bank transfers allow you to send money directly from one bank account to another with little to no fees. The downside of this method is that it requires more preliminary information than the other payment methods listed below. You will need to coordinate with the content creator to ensure you have all the necessary banking information from them to complete the transfer.
  • PayPal (Fast, Un-secure) This is a pretty straight forward payment method but it comes with more fees than a bank transfer. PayPal payments are easy to send but in the case of a dispute, it might be tough to get your money back if PayPal isn’t on your side.

How does the UGC creator rate calculator work?

The UGC creator rate calculator works by consolidating the data of over 150,000 content packages from real UGC creators on our influencer marketplace. UGC creators on Collabstr have also provided us with data around their niche, active platforms, and more. This allows us to accurately provide user-generated content pricing based on real data, rather than a generic formula.

The UGC creator rate calculator is meant to provide you with guidance when it comes to deciding user-generated content rates, whether you’re a UGC creator, or someone looking to work with UGC creators.

How can I calculate user-generated content prices?

Use the UGC money calculator above to get an industry average user-generated content price based on specific details like niche and platform. Next, use this user-generated content rate as a baseline rather than a firm number to go by, this is important because every UGC creator is different and prices may vary.

Search 100,000+ Influencer Rates

Find and hire top TikTok, Instagram, and YouTube influencers on Collabstr.

Get Started
top influencers